March 2001

Sumantra Roy

AltaVista Changes, Dynamic Sites, Brand Names In Meta Tags

Answers regarding changes in AltaVista's submissions process, registering dynamic sites, and using brand names in meta tags....

Sumantra Roy

Themes, Yahoo! and Brand Names, and Frontpage

Answers about theme based search engines, getting individual products listed in Yahoo!, and using Frontpage and its effect on ranking....

Andrew Goodman

Yahoo Ad Woes Foreshadow "For Fee" Internet

No one ever said that monetizing the eyeballs should be done by pestering those eyeballs with advertising. Consumers might actually welcome the opportunity to pay Yahoo a fee for premium services....

Sumantra Roy

Keyword Rich Domain Names and Title Guidelines

Do keywords in the domain name help with rank? How long should a title be and how do search engines react to capital letters? These and other questions answered......

Andrew Goodman

Where Have All the Go Guides Gone?

According Steve Thomas, the majority of active guides at Disney's now-defunct Go Guide have joined the ranks of category owners using the directory building platform developed by his company, Wherewithal....

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