October 2002

Andy Beal

Last Minute SEO Christmas List

If your company hasn’t already made plans to make the most of this years predicted, recording breaking Internet growth, then it may be too late. Most of your competitors have already implemented some kind of search engine strategy and are one step ahead. So what can you do?...

Jill Whalen

Who Will Be the Next Google?

I don't think that someone better coming along will be Google's eventual downfall. It will have to be Google losing their focus and totally screwing up, in my opinion. And right now, they're doing just fine....

Andrew Goodman

Understanding the New Role of SEO Consultants

The Search Engine Optimization service industry must now adapt itself to the recent developments in the web industry, namely the emergence of a relatively stable set of web standards and design conventions....

Eric Lander

Thoughts on Adding Content to an Optimized Web Site

Every site continues to grow, increasing the amount of content and pages available to users and search engine robots alike. For optimization-minded professionals, questions come immediately to mind when considering how to add content, where to add it, and most importantly - what to have in mind while writing....

Andrew Goodman

LookSmart: Fact or Fiction?

Web sites needing qualified traffic are quietly feeding their addiction to clickthroughs with the help of search industry pariah LookSmart....

Jill Whalen

Yahoo/Google Changes

There are many implications to these changes - all for the better, in my opinion. Google has proven that having relevant search results can make you queen of the prom. Perhaps Yahoo hopes to be king?...

Eric Lander

Avoiding the Tunnel Vision of Search Engine Optimization

For too long, search engine optimizers have spent all of their time and resources tweaking and manipulating coding and links in order to secure the most prominent rankings possible. And, while increased rankings also means increased visitors - you need to take a step back and evaluate your role within the success of the site you are working on....

Andrew Goodman

Anatomy of a #1 Search Result

Why do non-optimized pages so often seem to score well in search engines? I suggest it's because the pages just happen to be relevant, and the search engines are getting mighty good at doing their job....

Kalena Jordan

The Search Engine Soap Opera

The history of search engines is a bit like the plot of a soap opera. You know - Bo finds Hope, Bo loses Hope, Bo finds Hope again only to discover it's actually Hope's long lost evil twin Princess Gina and so on....

Andy Beal

Google and Yahoo Renew Their Vows

What does this change mean for anyone looking for high positioning on Yahoo? Well, the biggest question centers on the benefit of paying $299 to be listed in the Yahoo directory....

Jill Whalen

Search Engine Marketing Issues

Following links in Flash navigation. Top positions without paying. SES conference worth....

Jill Whalen

No Meta Keyword Tags

Unfortunately, once Meta tags became spam magnets, we SEOs started telling people to only use words that were already on the page and no others. From what I discovered, that advice was actually wrong -- and in fact, probably useless!...

Small Business Marketing Unleashed Conference Sponsor



Get Updates

weekly newsletter




SEO Courses Online
Tutor-supervised or self-study options

Discover Real Success
Earn $1000/week income working at home.

SEO Courses Online
Tutor-supervised or self-study options

DirJournal Web Directory
SE Friendly, Mult. Listing Options



Video Cast

Sage Lewis Video

Video blogger Sage Lewis keeps you up to date with what's hot in the world of search engine marketing.



www.flickr.com