If your company hasn’t already made plans to make the most of this years predicted, recording breaking Internet growth, then it may be too late. Most of your competitors have already implemented some kind of search engine strategy and are one step ahead. So what can you do?...
I don't think that someone better coming along will be Google's eventual downfall. It will have to be Google losing their focus and totally screwing up, in my opinion. And right now, they're doing just fine....
The Search Engine Optimization service industry must now adapt itself to the recent developments in the web industry, namely the emergence of a relatively stable set of web standards and design conventions....
Every site continues to grow, increasing the amount of content and pages available to users and search engine robots alike. For optimization-minded professionals, questions come immediately to mind when considering how to add content, where to add it, and most importantly - what to have in mind while writing....
Web sites needing qualified traffic are quietly feeding their addiction to clickthroughs with the help of search industry pariah LookSmart....
There are many implications to these changes - all for the better, in my opinion. Google has proven that having relevant search results can make you queen of the prom. Perhaps Yahoo hopes to be king?...
For too long, search engine optimizers have spent all of their time and resources tweaking and manipulating coding and links in order to secure the most prominent rankings possible. And, while increased rankings also means increased visitors - you need to take a step back and evaluate your role within the success of the site you are working on....
Why do non-optimized pages so often seem to score well in search engines? I suggest it's because the pages just happen to be relevant, and the search engines are getting mighty good at doing their job....
The history of search engines is a bit like the plot of a soap opera. You know - Bo finds Hope, Bo loses Hope, Bo finds Hope again only to discover it's actually Hope's long lost evil twin Princess Gina and so on....
Imagine this scenario: Anytime a new link to your site is found, you receive a private email alerting you to it and showing you the exact page where the link to you can be seen. Now imagine this fabulous service not only exists, but also is free. With a little ingenuity, you can create such a service on your own, right now, in five minutes....
What does this change mean for anyone looking for high positioning on Yahoo? Well, the biggest question centers on the benefit of paying $299 to be listed in the Yahoo directory....
Following links in Flash navigation. Top positions without paying. SES conference worth....
Unfortunately, once Meta tags became spam magnets, we SEOs started telling people to only use words that were already on the page and no others. From what I discovered, that advice was actually wrong -- and in fact, probably useless!...
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