ConversionRuler hasn't made any more sales for me, but my creativity in how to present my products has. ConversionRuler just lets me know if my ideas are any good!...
It doesn't matter how many people click the link, it's the conversions that make a difference, and that's what you learn with ConversionRuler....
For those of you with experience in working with search engine optimization firms, you are likely to have thought of them as 'keyword hunters'. While going after and successfully ranking for competitive keywords is a great way to boost levels in your websites' traffic, it is not going to help propel the growth of your online business....
We all know that the search engines can't 'see' or 'read' the graphics on our pages. We also know that we need to provide text on a page, so the spiders will have something to crawl and index. So, being careful to adhere to Google's Guidelines that prohibit hiding text, what options do we have with our graphic-intense site?...
I think that sentence sums up the crux of your problem; it appears as if you are thinking that you should be ranking highly for keyWORDs as opposed to keyword phrases. You've got to erase that idea from your memory banks immediately!...
So now that you’ve started to optimize your website, how do you make sure it reaches its target audience? No doubt, you can name the most important search engines and I would hazard a guess that you could name many of the smaller ones too. Which ones are important and how should you submit to them? Let’s take a look....
If you don't set up some sort of tracking system, you'll never know if your keyword purchases are really working for you. And if you don't know if they're working for you, you won't be able to make an educated decision on whether or not to discard a keyword campaign, expand it, choose different keywords, etc....
When you don't know better, you might think that the competition report is telling you how many pages are actually optimized for a particular keyword phrase in any given engine. But they're not telling you this at all! All they can tell you is how many pages show up in a search for that particular keyword phrase....
While more and more sites begin to include search terms in their web page copy in order to rank higher in web searches, high search engine rankings are really only a part of the equation. Another large part is whether each of your pages is directly addressing the searcher’s topic of interest....
Like any SEO procedure, optimising for Inktomi is not rocket-science. Inktomi looks for on-page content laid out in a manner which allows it to understand the page content comprehensively. The facts laid out are back-to-basics SEO, but they work - pretty much every time!...
With the acquisition of Overture’s pay-per-click technology, Yahoo can now offer it’s own advertisers a PPC model that many suspect will ultimately mimic that of Google’s Adwords....
I find it difficult to understand search engine optimizers who party like it's 1999 - using invisible text and hidden links in some pathetic, misguided attempt to trick the search engines into believing their site content is the most relevant. I mean, what are they thinking?...
Roughly how long after someone adds me to their link page should it come up in a Google reverse link search?...
When you are building links to increase your link popularity, who do you link to? The question of where to link to increase ranking can be confusing. Logical thinking is needed to achieve link popularity in a natural way....
We owe a lot to the 'new web scientists' who are pushing metrics harder than ever. After years of wallowing in the miasma of unaccountable, complacent search engine marketing, for example, it's refreshing to be reminded by Bryan Eisenberg that 'conversion rates measure success, yet way too many Web marketers equate success with traffic.'...
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