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Top
10 Search Engines - Unique Visitors and Reach%
Sites Categorized by Traffick
Source: Media Metrix April 2000
Home/Work, Persons 2+
Media Metrix,
the global provider of Internet statistics, has released the top
10 search engines for April 2000. See below for Traffick's commentary
on this month's numbers.
| Site |
Unique
Visitors (000s)
|
Digital
Reach %
|
| 1
YAHOO.COM* |
47,768
|
61.3
|
| 2 LYCOS.COM* |
27,181
|
34.9
|
| 3 GO.COM |
20,489
|
26.3
|
| 4
EXCITE* |
18,217
|
23.4
|
| 5
ALTAVISTA SEARCH SERVICES* |
12,912
|
16.6
|
| 6
SNAP.COM SEARCH & SERVICES* |
10,894
|
14.0
|
| 7
LOOKSMART.COM |
9,481
|
12.2
|
| 8
ABOUT.COM |
9,306
|
11.9
|
| 9
ASKJEEVES.COM |
9,063
|
11.6
|
| 10
IWON.COM |
7,608
|
9.8
|
|
|
|
TRAFFICK
ANALYSIS
- iwon.com,
owned by CBS-Viacom is going to take more than a few observers
by surprise. But over the long haul, will people continue to be
swayed by a prize incentive?
- About.com
continues to steam ahead as a leading destination for users searching
for topical information. Rumblings we are hearing suggest that
a move above the #8 spot is definitely in the cards.
- Excite
is enjoying a healthy contribution of page views from Blue Mountain
greeting cards. Excite has some real choices to make about its
future.
Media
Metrix Definitions:
* Represents an aggregation of commonly owned/branded domain names.
Unique
Visitors: The estimated number of total users who visited
the Web site once in the given month. All Unique Visitors are
unduplicated (only counted once).
Sample
Size: More than 50,000 individuals throughout the U.S.participate
in the Media Metrix sample.
Reach
%: The percentage of projected individuals within a designateddemographic
or market break category that accessed the Web content of a specific
site or category among the total number of projected individuals
using the web during the month.
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