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BJ Cook

BJ Cook started off his internet marketing career by starting Laundry Media in 1997, offering full-service integrated marketing solutions for small businesses. His dual degree in design and creative writing would prove useful in the near future. Combining his knowledge of design, development, usability and marketing found his way into the world of SEO.

Working in-house for over 3 years as the designer/developer/SEO for an international travel firm and freelancer, he found his calling at Interactivate Inc., where he moved from the search engine marketing strategist for over 40 clients to a more challenging role. Creating and building out the Search Marketing Group (SMG) at Interactivate entailed hiring 2 search marketing specialists and 1 associate. At Interactivate, he developed internet marketing strategies for a variety of Fortune 500 clients such as Jenny Craig, Hard Rock Hotel, Merry Maids, Hilo Hattie, Sunkist, William Lyon Homes, John Laing Homes, Centex Homes, California Avocado Commission, Hass Avocado Board and Shea Homes.

After seeing the complexity of the web shift to more multi-faceted solutions with email, search, PR, media planning, Web 2.0 and analytics, BJ joined the team at digital-telepathy Inc. As Digital Marketing Director, he is the marketing liaison responsible for new business development, sales and the identification of emerging trends in this ever-changing digital marketing industry. He loves the ever-evolving challenge of finding new and creative ways to help his clients tap into their audience.

digital-telepathy Inc. is a San Diego-based digital marketing agency comprised of experts in website design, XHTML/CSS programming, Ajax development, Flash, copywriting, search engine marketing, media planning, firm project deadlines, business strategy, product launches and more, we always have one foot over the line of innovation in technology and determine the best ways to integrate and apply it all in our already cutting-edge practices.

Search+ :: It’s All In The Grinds

I just got into work this morning and as I suspected someone mentioned the word, "Starbucks." My eyes widened and I immediately went to the stock, Grande Soy Vanilla Latte with Add Shot for my order. Yet I hesitated and desired something different this morning. I went to my web browser and went to www.starbucks.com and low and behold, no online menu. Are you kidding me?...

Will Search Learn To Share With Its Little Brother, Social Networks?

As Google continues to grab more of a market share in search with its three percentage point rise to 50 percent in April, its little brother social networks gains ground in overall online advertising impressions. Is this a significant milestone?...

Small Business Approach to Integrated Search Engine Marketing

Search can no longer exist alone. Understand the dynamics of search, email, display media and your customers. Use your website as a valuable tool for understanding your customers and potential customers....



About the Author

BJ Cook started off his internet marketing career by starting Laundry Media in 1997, offering full-service integrated marketing solutions for small businesses. His dual degree in design and creative writing would prove useful in the near future. Combining his knowledge of design, development, usability and marketing found his way into the world of SEO.

Working in-house for over 3 years as the designer/developer/SEO for an international travel firm and freelancer, he found his calling at Interactivate Inc., where he moved from the search engine marketing strategist for over 40 clients to a more challenging role. Creating and building out the Search Marketing Group (SMG) at Interactivate entailed hiring 2 search marketing specialists and 1 associate. At Interactivate, he developed internet marketing strategies for a variety of Fortune 500 clients such as Jenny Craig, Hard Rock Hotel, Merry Maids, Hilo Hattie, Sunkist, William Lyon Homes, John Laing Homes, Centex Homes, California Avocado Commission, Hass Avocado Board and Shea Homes.

After seeing the complexity of the web shift to more multi-faceted solutions with email, search, PR, media planning, Web 2.0 and analytics, BJ joined the team at digital-telepathy Inc. As Digital Marketing Director, he is the marketing liaison responsible for new business development, sales and the identification of emerging trends in this ever-changing digital marketing industry. He loves the ever-evolving challenge of finding new and creative ways to help his clients tap into their audience.

digital-telepathy Inc. is a San Diego-based digital marketing agency comprised of experts in website design, XHTML/CSS programming, Ajax development, Flash, copywriting, search engine marketing, media planning, firm project deadlines, business strategy, product launches and more, we always have one foot over the line of innovation in technology and determine the best ways to integrate and apply it all in our already cutting-edge practices.

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