There is a product that has launched recently, which is aimed currently at the multifamily, apartment owner/operator space, but may well also
extend into additional industries, such as Travel, Hotels, Wine and the
like, that is worth taking a look at. I expect that some of the readers
and following of this blog may be skeptical, and I am interested in
hearing your feedback.
Community Sherpa a Turn Key Social Media Solution
premise of the product, which is named Community Sherpa is a Turn Key
Social Media Solution, that produces content creation for apartment
communities via blogs, a facebook and twitter site. This is not your
average start up, and has a powerhouse media organization behind it.
How Many Blogs Can You Manage a Day
I have been fascinated
with the idea since first learning about it a few months ago, in that
how do you manage and scale potentially hundreds or thousands of blogs
each day, for a minimal monthly fee. Not for the faint of heart. I
recently visited their operation in Atlanta Georgia and was pretty
impressed. What Is ItCommunity Sherpa
, a new Internet marketing service for the multi-family industry from Network Communications, Inc.
, the parent company of Apartment Finder
Community Sherpa provides a turn key solution to building and
managing a social media marketing program for apartment communities,
residents and prospects. Community Sherpa takes the risk and complexity
out of social media marketing, creating a new kind of Internet
Marketing presence for your property management company. They will
improve your visibility on Google, increase your web traffic, enhance
your resident retention and turbo-charge your referral programs.
The explosion of social media tools and networks, like Facebook,
Twitter and MySpace, create a unique opportunity for apartment
communities to get active on the web, by providing interesting content
relevant to their residents and getting involved in the fabric of their
residents' lives, creating an active and engaged online community..
Community Sherpa is a monthly subscription service that provides a
turn-key solution to create active, engaged and effective virtual
networks for your community.
What Do You Think
So, What do you think? Can a third party create daily blog content that will create a following? Can they sustain producing hundreds or thousands of blog posts each day, with controlled content and still remain interesting. I would love to hear your feedback and comments,
September 19, 2009
Eric Brown has (30) years in the Multi-Family Apartment Business having built and developed over 17,000 apartment units, both market rate, luxury and tax credit apartments. Having started Urbane Apartments in 2003 after leaving a lengthy stint as a Senior Vice President at Village Green Companies, a national apartment developer, Eric decided he wanted to create wealth, and set out from Corporate America on his own and created Urbane Apartments in Royal Oak, MI.