If you've been thinking about joining us at Small Business Marketing Unleashed this fall, but aren't sure if the content is going to be a good fit for you, here's your chance to find out. I'm about to completely revamp my viral marketing talk, so I've released my old one into the public domain by speaking at Podcamp Ohio. That means you've now got the chance to hear my one hour Viral Marketing talk (and test drive our SBMU content) for free.

So with apologies for the cartoon witch on the white board behind me (which I never even noticed and no one bothered to point out), here's the Viral Marketing talk you would have heard if you'd attended the first Small Business Marketing Unleashed. You won't hear it at our fall event, because I'll have completely revamped things by then.

Ready to join us? Spaces are filling up fast as we reach the final weeks of the early bird discount. Register now and get two days of easy to understand, business changing advice from some of the best online marketers in the business.

July 28, 2008

Jennifer Laycock is the Editor of Search Engine Guide, the Social Media Faculty Chair for MarketMotive and offers small business social media strategy & consulting. Jennifer enjoys the challenge of finding unique and creative ways to connect with consumers without spending a fortune in marketing dollars. Though she now prefers to work with small businesses, Jennifer’s clients have included companies like Verizon, American Greetings and Highlights for Children.


Dear Search Engine Guy (aka Jennifer),

Thanks for the great presentation.


Thanks, Jennifer. I learned a few new things with your presentation and you certainly helped reiterate the importance of some facets of this type of marketing I already knew. :)

Hope you're having a great week!

Hi Jennifer,
Thanks for the great video! Definitely learned some things about viral marketing. Being in a very small niche type business, it’s not just the cost of marketing that's difficult but it’s finding the market for products most folks don't want until they need it. I hope SEG considers offering more conference snippets in the future, even on a subscription basis would be great.

Thanks Jennifer for your information.

Thanks for Jennifer, this excellent compilation of companies operating in this space.

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Search Engine Guide > Jennifer Laycock > A Full Hour of Viral Marketing Video