January 15, 2007 Comments
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Hi Jill,
I notice you always promote both KeywordDiscovery and WordTracker. I am trying to decide which one to subscribe to. Do you have a preference? I noticed that KeywordDiscovery promotes the fact they use data going back at least 12 months, which I guess is good if you have a seasonal business pattern. Any other differences or advantages?
By the way, we always find your newsletter very good!
Kind regards,
Lucy F.
Jill's Response
Hi Lucy,
As Wordtracker's first customer, I used it and recommended it for many years. It has everything you need to research keywords effectively. When KeywordDiscovery first came out, I was reluctant to try it because I was very happy with Wordtracker (plus I get set in my ways!). Eventually, I did break down and try KeywordDiscovery, and I must say, I was very impressed. KD certainly had its bugs and growing pains, but it has gotten to the point now where it is very usable.
At this point, I decided to stick with KeywordDiscovery, but also have no problems with Wordtracker. I don't personally use either of them enough myself (that's what outsourcing is for!). There is something to the "feel" of KD that I seem to like better, nothing I can really put my finger on, though.
I would highly suggest trying them both out and deciding for yourself which you like best. There are some different features between them, and you may have a need for one or the other that I don't. Either way you'll end up with decent keyword phrases with which to optimize your pages.
Best,
Jill
Discuss this article in the Small Business Ideas forum.
CEO and founder of High Rankings®, Jill Whalen has been performing search engine optimization since 1995 and is the host of the free High Rankings Advisor search engine marketing newsletter, author of "The Nitty-gritty of Writing for the Search Engines" and founder/administrator of the popular High Rankings Search Engine Optimization Forum. In 2006, Jill co-founded SEMNE, a local search engine marketing networking organization for people and companies in New England.
High Rankings is an internationally recognized search engine optimization firm located in Framingham, MA specializing in search engine optimization, SEO consultations, in-house training, site audit reports, search marketing seminars and workshops. High Rankings has a 100% success rate for substantially improving client rankings and targeted traffic.
Jill speaks at national and international conferences and has been writing about SEO and search marketing since 2000. She's been quoted in such publications as The Wall Street Journal, U.S. News & World Report and The Washington Post. Her articles have appeared in numerous print magazines and online websites including CIO Magazine, CMS Focus, The Internet Marketing Report, ClickZ, WorkZ, Inc.com, Entrepreneur, Lycos Small Business, WebProNews, SiteProNews and others. Jill has also appeared on many online and offline radio programs such as Entrepreneur Magazine's E-Biz Radio Show, SearchEngineRadio and the eMarketing Talkshow.
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