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One of the benefits to spending time on Twitter is that it's a great way to network.  But if you are new to Twitter, it can seem difficult to find people that are in your industry or that share your interests.  Here's some tips to help get you started meeting new friends on Twitter!

Al left a comment to my post on Monday that I'm sure many of you that are new to Twitter can sympathize with:

"Okay, I got an account on Twitter and I've hit a blank wall, literally. I can't seem to get out of my little box. Perhaps Direct is having the same problem.

There doesn't seem to be any way to "find" anyone unless you already know them from somewhere else. How do you make new acquaintances with similar interests? What's the point in marketing via Twitter if you can't figure out how to get heard?"


This is a real concern, but thankfully there's several resources that can help you expand your network of friends on Twitter.

First, start on Twitter itself.  At the top right of your Twitter homepage you will see a search box that lets you not only search for people, but also by location or any other term that might be in their Twitter profile.  If you are looking for other Twitter members in Ohio, search for Ohio, and Twitter will give you a listing of all the members that have their location identified as being 'Ohio'.  Or you can search for anyone with 'search marketing' in their profile, or 'social media', or any other term you can think of.

TwitterSearch.jpg



Another great way to find people that share your interests is with the Twitter Packs wiki.  Here you can find Twitter users by subject matter, you can find companies that have a presence on Twitter, and even locate people by region.  If you are interested in meeting other Twitter members that focus on 'Technology', for example, you can view the list, and even add yourself to this same list so that other members can find you!

My favorite search tool for Twitter is Tweetscan.  With Tweetscan, you can search for topics, people, places, anything.  You can also search and make sure that you have seen all the replies to you that other Twitter members have left.  Just search for '@YourTwitterName'.  Sometimes the web version of Twitter as well as Twhirl will miss some of your replies.

But perhaps the best way to meet new people on Twitter is to follow the people that your friends are following.  Watch the conversations unfolding, and if you see that one of your friends is having an interesting conversation and replying to someone that you aren't following, then click on that person's name and check out their Twitter page.  It could be that they are someone that you would like to follow. 

With these tools, you should be able to expand your Twitter network significantly.  And the best part is, your Twitter experience becomes much richer and more rewarding as you follow more people.


Comments (16)

This is what I have been looking since very long time, have just updated my followers in Twitter regarding your post. I guess they will find it useful too. How will you know me? I am http://twitter.com/merkal2005

Great post, Mack. Thanks. I'll try those ideas.

Now on to the really tough questions:

What's a "tweet"?
Are there any other new words we have to learn?

Also another resource, the Twitter page for Small Business Marketing Unleashed:
http://twitter.com/sbmunleashed

Many of the speakers and attendees from SBMU are on that page, you can follow us, and you can follow me at http://www.twitter.com/MackCollier

Al a 'tweet' is simply a message you leave on Twitter. And make sure that if you want to reply to someone, or address them directly, add the '@' in front of their name, so they will see it.

Nice piece Mack. Can't forget about http://summize.com/ though. It's a great way to find tweeters by topic. Search "SEO" and you'll find me ;)

Mack,

Great advice to the new Twitter user. I'll follow it up with this: If you're brand new, please don't follow hundreds, or even thousands, of people right off the bat. The Twitter community finds it suspicious, akin to spammer behaviour. So instead, update consistently for a while, @ people in conversations and grow your follow/following lists at a reasonable pace.

When you've got a handle on that, you can try this tool for suggestions on who to follow:
http://whoshouldifollow.com/

If you're interested in following the heavy-hitters on Twitter, you can consult:
http://twitter.alltop.com/
http://tweeterboard.com/top-100
http://www.twitterholic.com/

Good luck and welcome to Twitter!
@adelemcalear

And you can follow Melanie on Twitter here: http://twitter.com/status_girl

Great post, Mack. Wish I had this advice when I first started out.

One other thing that I find helpful when looking for like-minded folks is using tracking words in SMS or IM (I use GTalk). More info here: http://help.twitter.com/index.php?pg=kb.page&id=79

Neelie and Adele thanks for the great links! BTW guys remember what I have posted previously about thinking of your blog as being co-created content? The links from Melanie, Adele and Neelie are just as, if not more valuable than the ones in my post. Thanks again guys for helping out, like Neelie said, wish I'd had more links like this when I joined Twitter!

Thanks Mack, and everyone else.

I'm still a bit skeptical, but I'm really curious about this as well. This should give me a way through. Cheers!

"I'm still a bit skeptical, but I'm really curious about this as well."

That is the EXACT mentality to have! There's a new 'shiny new toy' popping up every week it seems in the Web 2.0 space. Be skeptical of the endless hype around the 'hot new thing', but at the same time, don't forget to learn about these tools and what they can do before you dismiss them. This is a lesson I have to remind myself of as well!

If you're looking to target folks in a certain Geographic area - try this tool: Twittermap.com. If you set your location in Twitter to your target location (just tweet "L: city, state" then open TwitterMap.com - you'll see location of Tweeple in the area and the public feed of every tweet happening in that location. Very neat for building a "local network" of Twitterers.

A great way to find people with similar interests is via FriendFeed. They have a good search facility so hunt down some people who comment on areas that interest you then look at their profiles to find their twitter username.

Well, I guess I'm missing out on a lot. I've been only following people that I know based on their avatars and names. Most of them are people I know from blogging or other social sites but I never really looked into searching for people with similar interests.

So, when do you STOP following them? Like if someone drops links all the time and that's it, do you take them off then?

Jay

"So, when do you STOP following them? Like if someone drops links all the time and that's it, do you take them off then?"

Jay great question, but it's one that only you can answer. My only criteria for following someone is that I receive value from them. It could be via conversation, or it could be because of the links they post.

Another example, when I really ramped up my Twitter usage late last year, I added every 'thought leader' I could find in the social media space. Many of these people began following me as well, but some didn't. I kept following these people because I wanted to know what they were up to. But as the number of people I was following went from 100 or so to now around 800, I found that I no longer have 'room' to follow people that aren't following me and that never 'talk' to me on Twitter. So I started unfollowing these people, to make room for people that WILL follow me and that I can talk to.

But I think we all develop a system for how we get(and GIVE) the most value out of Twitter as we use it more.

In my case, I always try to read the updates of the people I follow and see if they have replied to some updates..I then checked out the persons they replied to..if I find a common interest with them I follow them around..^^

Anyways these are great ways on how to look for people to follow on Twitter.

Twitter is a human feed thus RSS+human+chat. It's a very unique & new tool. One I believe is changing the average person into understanding RSS... without using the awful techie word RSS! I call it: RTS=Real Twitter Syndication. Thus, the way to *friend* on Twitter depends on *why* you are using Twitter. And that will vary by each Twitterer! Thus, it truly is about the power of *one.* Have a great time at Twitter and, as Mack says, just like any social site, you will get more value the more you use it.

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Mack Collier is a social media consultant, and author of The Viral Garden, a blog focusing on marketing and social media. He also is a frequent contributor to the website Marketing Profs, as well as the marketing blog Daily Fix.

Known for his 'community-first' approach to blogging and social media, Mack focuses on teaching companies how they can use social media to excite and engage their customers, as well as better understand and market to them.

Mack is a requested speaker and has advised companies of all sizes on their social media strategies, from small businesses and startups, to companies as large as Dell and Nettwerk Music. His writings have been referenced in several mainstream publications and websites, including The Washington Post, MSNBC.com, Ad Age, CNET, and The Boston Globe.