Clicky web analytics has just released their own campaign and goal tracking. But these aren't your grandmother's campaigns and goals. No, there are two things that make their implementation very unique. Below is a sample of Clicky's campaign/goal tracking snapshot.



First, Clicky is a real time analytics service, which means you can monitor your goals and campaigns in real time as well. This is huge - you can make modifications to your campaigns and goals, and monitor the results instantly. If you your conversion rate drops through the floor, you'll know what you just did was bad, and you can revert the change or try something else. If you were just using something like Google Analytics, you wouldn't know what effect any of your changes had for at least a day - ouch!

Second, the goal funneling available goes beyond the restrictive "another page on your site" option. You can create goals funnels with campaigns, external search queries, and external domain referrals. That's pretty nifty.

More information:
Real time goal tracking
Real time campaign tracking



Comments (2)

Siam Property Group based in Bangkok, Thailand offer residential and commercial properties to rent and buy. As a professional company, SPG is a member of CIPS (Certified International Property Specialist) and NAR (National Association Real Estate).

Nice tool. Also check out this one: clickaider.com

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About the Author

Manoj Jasra has been in the Internet Marketing industry since 2002, he currently leads Internet Marketing Strategies at Shaw Communications Inc. Prior to Shaw, Manoj was the Director of Technology and Sr. Strategist at Enquiro Search Solutions. Manoj provides business consulting through his company Jasra Inc and authors one of the leading Online Marketing/Analytics blogs: Web Analytics World.

Manoj Jasra has been in the Internet Marketing industry since 2002, he currently leads Internet Marketing Strategies at Shaw Communications Inc. Prior to Shaw, Manoj was the Director of Technology and Sr. Strategist at Enquiro Search Solutions. Manoj provides business consulting through his company Jasra Inc and authors one of the leading Online Marketing/Analytics blogs: Web Analytics World.