MySpace.com received 67.54 percent of the market share of U.S. visits in August 2008 among a custom category of 56 of the leading social networking websites according to Hitwise. The market share of U.S.visits to the social networking custom category decreased 2 percent in August 2008 to 6.40 percent of all U.S. visits compared to July 2008. Visits to the category decreased 17 percent year-over-year.
 
Top 5 Social Networking Websites Ranked by Market Share of U.S. Internet Visits
Rank Name Domain Aug-08 Jul-08 Aug-07

YoY %Change

1 MySpace www.myspace.com 67.54% 68.23% 75.04% -10%
2 Facebook www.facebook.com 20.56% 19.48% 13.68% 50%
3 myYearbook www.myyearbook.com 1.65% 1.58% 0.46% 256%
4 Tagged www.tagged.com 1.53% 1.35% 0.62% 147%
5 Bebo www.bebo.com 0.94% 1.13% 1.38% -32%
Note - data is based on a custom category of 56 of the leading social networking websites ranked by market share of U.S. visits, which is the percentage of online traffic to the domain or category, from the Hitwise sample of 10 million U.S. Internet users. Hitwise measures more than 1 million unique websites on a daily basis, including sub-domains of larger websites. Hitwise categorizes websites into industries on the basis of subject matter and content, as well as market orientation and competitive context.

Source: Hitwise

 
Among the top 10 social networking websites, Facebook ranked second by market share of U.S. visits with 20.56 percent, followed by myYearbook, which received 1.65 percent. MyYearbook experienced the largest gain in market share in August 2008 among the top five visited websites, increasing 256 percent compared to August 2007. Tagged and Facebook followed, increasing 147 and 50 percent, respectively.



Comments (3)

It looks like Facebook should have a 25% market share by end of '08

Nice information. So, this means mySpace is better than Facebook?

I have to agree with the other poster who said the building this
farmer's market is located in is MUCH too small for the kind of crowds it attracts.
==============================================
Andrew William

MLS

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About the Author

Manoj Jasra has been in the Internet Marketing industry since 2002, he currently leads Internet Marketing Strategies at Shaw Communications Inc. Prior to Shaw, Manoj was the Director of Technology and Sr. Strategist at Enquiro Search Solutions. Manoj provides business consulting through his company Jasra Inc and authors one of the leading Online Marketing/Analytics blogs: Web Analytics World.

Manoj Jasra has been in the Internet Marketing industry since 2002, he currently leads Internet Marketing Strategies at Shaw Communications Inc. Prior to Shaw, Manoj was the Director of Technology and Sr. Strategist at Enquiro Search Solutions. Manoj provides business consulting through his company Jasra Inc and authors one of the leading Online Marketing/Analytics blogs: Web Analytics World.