AOL Updates Video Search, Truveo Comes Into Play
Date: 2006-02-20 Source: Search Engine Guide
With the lines between traditional forms of entertainment and the Internet slowly blurring, the ability to make an early capture of the video search audience is likely to play a key role in the future success of any of the major engines.
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AOL Search Adds New Features
Date: 2005-10-05 Source: Search Engine Guide
Although AOL's search technology is currently powered by Google, AOL has always worked to put their own spin on search. They've introduced several new features after conducting extensive consumer testing that are available as of this morning.
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AOL goes a-searching
Date: 2005-02-22 Source: Charlene Li's Blog
Although they never really left, many watchers had considered them a non-player. The fact remains that they have a significant audience and are focused on re-building it, especially with its AOL.com efforts. Their new search efforts (including shopping, local, and desktop) will all raise the company’s visibility. [Recommend Article] [Open In New Window]
AOL Plans Personalization But No Search Engine of Its Own
Date: 2004-11-02 Source: Search Engine Lowdown
If AOL wants to increase its search market share, they'll need to create their own index. Meta-crawlers have all tried to challenge for market share, but they all fail because of the lack of their own unique search results. [Recommend Article] [Open In New Window]
You've Got Mail, But Too Few Ads
Date: 2004-10-14 Source: BusinessWeek
AOL execs say they will soon throw open the site to the nonmembers to gin up even more ad sales. Says Mike Kelly, president of AOL Media Networks: "Our goal is to get a fair share of the ad market." [Recommend Article] [Open In New Window]
Portal envy strikes AOL
Date: 2004-04-22 Source: News.com
The idea of turning AOL.com into a Web portal along the lines of Yahoo or Microsoft's MSN is not new, but it comes at a critical time for the Time Warner division. Among other things, AOL faces slipping subscriber numbers and two federal probes into its business practices. [Recommend Article] [Open In New Window]
AOL: 'Search is just a feature'
Date: 2004-02-27 Source: CBS.MarketWatch.com
In other words, for AOL, search is a core feature, but it's the packaging of that search with content and services that will differentiate the experience for consumers. [Recommend Article] [Open In New Window]
AOL Buys Singingfish, Rolls Out More Search Changes
Date: 2003-11-19 Source: SearchDay
AOL has acquired Singingfish, a multimedia search engine providing access to audio and visual files from across the web. Terms of the deal were not released. Coinciding with the purchase announcement, AOL unveiled additional features to the AOL Search service designed for its members. [Recommend Article] [Open In New Window]
AOL Buffs Up Search With Help From Google
Date: 2003-10-07 Source: InternetNews.com
Among the changes to AOL Search are local search that uses member zip codes on file; more vertical search capabilities in areas like entertainment; and tools that help users refine their searches. [Recommend Article] [Open In New Window]
AOL Renews With Google
Date: 2003-10-07 Source: SearchDay
AOL's renewal with Google sees the company showing continued faith that by partnering with a major search brand, it can retain users rather than lose them to that brand. [Recommend Article] [Open In New Window]
Can Google save America Online?
Date: 2003-07-24 Source: News.com
Some Wall Street analysts expect Google will become a major contributor to AOL's online advertising revenue after it cycles through its spate of bad dot-com deals. But questions remain about whether Google's commercial search business will help AOL out of its hole as quickly as Overture rescued Yahoo and MSN. [Recommend Article] [Open In New Window]
Overture Out, Google In At AOL
Date: 2002-05-01 Source: Search Engine Watch
Overture announced today that its relationship to provide paid listings to AOL has ended, and the appearance of paid listings from Google on the AOL Search site suggests that Google is Overture's likely successor. [Recommend Article] [Open In New Window]
