- A Contest to Outwit Google
Date: 2004-06-09 Source: Wired
The owner of an online forum won the first round of a worldwide search-engine optimization competition Monday, by using a backlinking strategy that scored his site as the top Google result for a made-up term, "nigritude ultramarine." [Recommend Article] [Open In New Window] - Owning the Standard for Search Engines
Date: 2004-05-26 Source: Fool.com
A $30 billion valuation of Google implies that due to strong network externalities, the company will own the standard in the search engine space, like Microsoft in PC operating systems or eBay in Internet auctions. While a standard will likely be established for search engines, Google's ability to own that standard remains highly uncertain. [Recommend Article] [Open In New Window] - Google's desktop bet
Date: 2004-05-21 Source: News.com
Google could establish a foothold--and a competitive edge--in this desktop search market by getting in early with free consumer software, supported by advertising. Also, it could broaden its advertising into a much more intimate PC environment, off the Web, where people spend at least 50 percent of their time. [Recommend Article] [Open In New Window] |