BellSouth, LookSmart Offer Search Ads
Date: 2003-11-21 Source: InternetNews.com
LookSmart signed an agreement with BellSouth that will let sales reps for the print and Internet Yellow Pages provider sell paid inclusion search listings along with its other products. [Recommend Article] [Open In New Window]
LookSmart: Determinedly Second-Tier, Exploring Options
Date: 2003-10-29 Source: InternetNews.com
Distribution is the killer. Kellerman couldn't point to any additions to the company's approximately 65 partners, let alone a prospect that might make up for the loss of Microsoft. Kellerman acknowledged this is a turning point for the company, but steadfastly refused to hint at the strategies the company is considering. [Recommend Article] [Open In New Window]
LookSmart Rises After Earnings Report
Date: 2003-10-28 Source: TheStreet.com
For the third quarter ended Sept. 30, the San Francisco company posted net income of $1.9 million, or 2 cents a share, reversing the year-ago loss of $469,000, or less than a penny a share. Revenue rose 70% from a year ago to $40 million. [Recommend Article] [Open In New Window]
LookSmart looks to cut costs
Date: 2003-10-13 Source: news.com.au
LookSmart's Australian operations and the fate of its 45 local employees will be under the microscope over the next month as its global chieftains seek a way to survive a body blow dealt to the company by Microsoft. [Recommend Article] [Open In New Window]
Battered LookSmart says it can look smarter
Date: 2003-10-11 Source: The Age
The company says it will survive, with $US60 million in cash in the coffers and an ambition to replace Microsoft with new partners. LookSmart has contingency plans, Thornley says, and will detail its response in a few weeks. He points out that LookSmart has changed its business model three times in eight years and would do so again if it became necessary. [Recommend Article] [Open In New Window]
LookSmart in big trouble
Date: 2003-10-07 Source: Pandia
It would be an exaggeration to say that LookSmart would be missed by the search and research community. LookSmart once was a decent Web directory, but is now nothing more than an index of paid text ads. It helps portals and search sites to get more revenue -- which is important -- but the search results delivered can easily be replaced. [Recommend Article] [Open In New Window]
LookSmart Plunges After Microsoft Bails
Date: 2003-10-07 Source: TheStreet.com
LookSmart shares plunged 58% following Monday's postclose announcement. LookSmart conceded that its "business and financial results will be materially and adversely affected following the end of the MSN relationship. Microsoft accounted for approximately 65% of listings revenue and all of LookSmart's licensing revenue in the second quarter of 2003. [Recommend Article] [Open In New Window]
LookSmart shares drop on MSN news
Date: 2003-10-07 Source: News.com
On the positive side, Rashtchy said LookSmart could be an interesting takeover candidate for other search companies. LookSmart will likely retrench by focusing on licensing directory results to small and midlevel Internet operators, utilizing its 30,000 advertisers and $60 million in cash, Rashtchy said. [Recommend Article] [Open In New Window]
MSN To Drop LookSmart
Date: 2003-10-07 Source: SearchDay
LookSmart has announced that its deal to provide Microsoft with listings for its MSN Search service is not being renewed, leaving the company without its most important partner. [Recommend Article] [Open In New Window]
LookSmart Bets the Company (Again)
Date: 2003-10-03 Source: Traffick
LookSmart's shown great tenacity in the face of much adversity in the search and directory (and now, paid search) business, and they will offer credible competition to the industry leaders in pay-per-click. It's not out of line to imagine them powering MSN's sponsored listings in Overture's place. They'll also be serenading AOL Search to see if they can't dislodge Google, but that will be a tougher sell. [Recommend Article] [Open In New Window]
LookSmart Enters Paid Listings Fray
Date: 2003-10-02 Source: InternetNews.com
LookSmart hopes to win major distribution from portals looking for a paid search provider that is not a competitive threat, with MSN being the key prize. Overture currently supplies the paid search for Microsoft's portal, but the future of that relationship is up in the air since the search player agreed to be acquired by MSN rival Yahoo!. [Recommend Article] [Open In New Window]
LookSmart Sponsored Listings To Take On Google & Overture
Date: 2003-10-02 Source: SearchDay
LookSmart has relaunched its Sponsored Listings program using a new bid-for-placement model, a move it hopes will let the company win distribution partners from rivals Overture and Google, as well as increase its advertising revenues. [Recommend Article] [Open In New Window]
LookSmart Targets Yahoo Service
Date: 2003-10-02 Source: Wired
Online search provider LookSmart is rolling out an advertising service similar to one being bought for $1.7 billion by Yahoo, betting the takeover will alienate some major customers. LookSmart is trying to sell a search index that bases its rankings on how much advertisers will pay for the top spots -- an idea pioneered by Overture Services and copied successfully by Google. [Recommend Article] [Open In New Window]
LookSmart to compete with Overture
Date: 2003-10-02 Source: Pandia
Yahoo! is going to take over Overture later this year, and LookSmart reckons that many portal owners will feel uncomfortable with the idea of buying pay per click services from a major competitor. [Recommend Article] [Open In New Window]
LookSmart names CFO
Date: 2003-08-25 Source: News.com
LookSmart on Monday said it hired William Lonergan, longtime senior partner with consulting firm KPMG, as its chief financial officer. [Recommend Article] [Open In New Window]
LookSmart Turns Profit, Brightens Outlook
Date: 2003-07-30 Source: InternetNews.com
LookSmart reported strong second-quarter earnings on Tuesday, with a sharp rise in paid clicks. The paid inclusion search company reported revenues of $38.4 million, an 83 percent increase from the same quarter last year. LookSmart returned a profit of $1.2 million, or 1 cent per share, a sharp turnaround from the $806,000 loss from a year earlier. Both results exceeded the company's projections. [Recommend Article] [Open In New Window]
