- Overture Gleeful Over Yahoo!-Inktomi Deal
Date: 2003-01-09 Source: InternetNews.com
Having notched a series of recent wins against Google for paid listings contracts, Overture was pleased to learn its rival might soon feel even more pressure, this time in its core algorithmic search business, now that Yahoo! has purchased search technology company Inktomi.
[Open In New Window] - Overture Breezes Higher on CNN Win
Date: 2002-12-05 Source: TheStreet.com
Coming the same week after Overture announced its official launch in Japan, the CNN deal helps Overture defend itself against sniping in the market that its profits and revenue growth are threatened by competitors in the pay-per-click advertising business such as the privately held Google.
[Open In New Window] - Overture links with CNN
Date: 2002-12-05 Source: News.com
The deal will fold Overture's pay-for-placement search results into CNN.com, CNNSI.com and CNNMoney.com. Visitors to these sites will see Overture results listed in search boxes posted on home pages, on section fronts and in news stories. Each of the boxes will contain Overture's top five commercial results marked as "sponsored results."
[Open In New Window] - Overture Renews Freeserve Deal Temporarily
Date: 2002-12-02 Source: InternetNews.com
Overture said Monday its deal with British Internet service provider Freeserve has automatically renewed, giving it until February to strike a long-term deal and fend off another Google encroachment.
[Open In New Window] - Overture's Clicking
Date: 2002-11-27 Source: Fool.com
Overture Services offers Internet advertisers a model that really works. This profitable company should do even better when the online ad market rebounds and the economy recovers. Google, however, will provide formidable competition.
[Open In New Window] - Will Overture secure Freeserve deal?
Date: 2002-11-25 Source: CBS.MarketWatch.com
If anyone will feel truly thankful by the end of this week, it will be negotiators at Overture Services -- if they manage to renew the company's contract with Freeserve, that is.
[Open In New Window] - Overture sees profit woes ahead
Date: 2002-10-22 Source: News.com
Overture Services on Tuesday reported third-quarter earnings that beat analysts' expectations, but executives warned of profit problems through the end of the year.
[Open In New Window] - The Next Dot-Com Miracle?
Date: 2002-10-09 Source: Fool.com
Overture is being hailed as the next dot-com miracle. Rick Munarriz thinks that while the praise for the pay-for-performance pioneer is long overdue, he also thinks it's just that -- overdue.
[Open In New Window] - Overture Wins Yahoo, What Will Happen With Google?
Date: 2002-05-06 Source: The Search Engine Report
Overture had a major win last month by extending its initial five-month deal to provide paid listings to Yahoo to an additional three years. In addition, Overture being named Yahoo's exclusive paid listings provider may impact whether Google will get to renew its editorial partnership with Yahoo that expires next month.
[Open In New Window] - GoTo changes name to Overture
Date: 2001-09-10 Source: Pandia
The world leader in pay-per-click search engines, GoTo will change its name to Overture Services. The company will probably start using the new name on October 8.
[Open In New Window] - GoTo Speaks Out On FTC Complaint
Date: 2001-09-04 Source: The Search Engine Report
At last month's Online Advertising Forum, GoTo's CEO Ted Meisel fired back at the complaint filed with the Federal Trade Commission over paid listings on some search engines. His comments were both right and wrong on many points.
[Open In New Window] - GoTo Increases Prices, Appears At iWon
Date: 2001-03-05 Source: Search Engine Watch
The days of 1 cent clicks at GoTo's US service are gone, made extinct by a price increase put into place on March 1, which raised the minimum bid to 5 cents. A new $20 minimum charge per month has also been implemented.
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