How To Choose Keywords Before they Skyrocket in Popularity
Date: 2003-09-16 Source: Search Engine Guide
We have television programs, we have the news and the radio which all bring us current and upcoming events. With the news itself, there are often many ideas that can help the SEO to really think and plan ahead for some truly unique optimization strategies. I am talking about the potential of developing part of your client strategy around an upcoming newsworthy event. [Recommend Article] [Open In New Window]
The Right Keyword Phrases Bring Customers
Date: 2003-09-10 Source: Search Engine Guide
Search engine optimization is not about bringing in traffic that might be interested in your product. It's about bringing in people and traffic who want exactly what you sell. Note the word 'exactly.' [Recommend Article] [Open In New Window]
Keyword Research - Employ a More Lateral Thinking Approach
Date: 2003-09-04 Source: Search Engine Guide
Regardless of how keen your keyword researching skills are, using tools like Wordtracker, I also want to encourage you to start expanding your focus and even occasionally shifting it entirely to embrace an even bigger picture. Think laterally about what value you can add to your target audience. In order to do this you must first understand what it is THEY really want. [Recommend Article] [Open In New Window]
How to choose the right keywords for your site
Date: 2003-08-27 Source: PromotionData.com
Many people think that they know their ideal key phrases. They are often wrong. The reason for that is that it's hard to separate yourself from your business and to find out what and in which ways your customers think. [Recommend Article] [Open In New Window]
Tips on Choosing Keywords For Your Website
Date: 2003-08-14 Source: PromotionData.com
Choosing the proper keywords for your website is one of the most important steps that you can undertake to properly marketing your website. Here, I’ll point out some common mistakes I see with people and their websites. [Recommend Article] [Open In New Window]
Tips on Using Wordtracker to Find the Best Keyword Phrases
Date: 2003-07-21 Source: Search Engine Guide
When you don't know better, you might think that the competition report is telling you how many pages are actually optimized for a particular keyword phrase in any given engine. But they're not telling you this at all! All they can tell you is how many pages show up in a search for that particular keyword phrase. [Recommend Article] [Open In New Window]
Keyword Research Tools
Date: 2003-07-10 Source: About Web Search
Optimizing your Web site for a keyword phrase is pretty much impossible if you don't know what phrases to choose. On top of that, how do you know how well optimized your site is after you've selected your phrases? This collection of keyword research tools will help you through the process. [Recommend Article] [Open In New Window]
Optimized Copy Still Not Ranking Well
Date: 2003-06-09 Source: Search Engine Guide
There are two parts to the equation. The first depends on whether your pages are truly optimized as best as they can be for the given keyword phrase. The second part of the equation is the addition of as many high-quality outside links that also utilize your keyword phrase. [Recommend Article] [Open In New Window]
Do heading tags matter on Google?
Date: 2003-05-14 Source: ihelpyou Forums
"I had H3 tags for my main page headings, and Jill suggested that I drop the headings and just try bold text. So I gave it a shot, because I too am curious. I can report that rankings have slipped down across the board." [Recommend Article] [Open In New Window]
Searching Online: From Keyword to Key Phrase
Date: 2003-05-07 Source: eMarketer
Thinking about optimizing your site for search engines? Make sure to consider OneStat.com’s latest findings -- most (nearly 30%) of worldwide Net users search online with two word phrases, while over 24% use three word search phrases. [Recommend Article] [Open In New Window]
Writing for Search Engines
Date: 2003-03-13 Source: SearchDay
Creating search engine friendly web pages goes far beyond tweaking codes -- it's a delicate balancing act between pleasing the search engine and the people who will ultimately read (and act) on your content. [Recommend Article] [Open In New Window]
Insider Secrets of Writing for Search Engines
Date: 2003-03-07 Source: PromotionData.com
Copywriting pro Karon Thackston specializes in writing website copy that helps to achieve exceptional search engine positioning. She's agreed to hold a "tell all" session and to divulge some of her secrets. [Recommend Article] [Open In New Window]
SEO 101 - Keyword Research
Date: 2003-03-06 Source: About Web Search
It won't matter how well your web site is optimized for the search engines if you aren't focused on phrases that people search for. Find out how to conduct proper keyword research before you even start optimizing your site. [Recommend Article] [Open In New Window]
Writing for Google
Date: 2003-02-25 Source: Google Village
When writing a website the writer needs to be focused on the reader; that is write for readers. Even though human readers are those who are going to be active and do something about your site, one of your primary readers is Googlebot. [Recommend Article] [Open In New Window]
Selecting and Evaluating Keyphrases for Search Engine Marketing
Date: 2003-02-18 Source: Search Engine Guide
Keyphrases (those phrases that potential customers are using to find products or services on search engines) are the building block of any search engine marketing strategy. It is essential that they are chosen carefully, or else the remainder of the campaign, no matter how effective the implementation, will likely be in vain. [Recommend Article] [Open In New Window]
Copywriting: Key to Search Engine Visibility and Conversionspop
Date: 2002-12-12 Source: Search Engine Guide
High rankings in search engines can bring you lots of targeted traffic, but will you be ready to convert those leads when they get there? Paul Bruemmer tells you how to write Web copy for your customers and the search engines at the same time. [Recommend Article] [Open In New Window]
How to write keyword-rich web pagespop
Date: 2002-12-11 Source: PromotionData.com
As you probably know, link popularity is a very important factor if you want to have a high ranking on search engines. However, it's not the only factor that determines your ranking. [Recommend Article] [Open In New Window]
