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SUB-CATEGORIES:   Related Forum Threads (7) LINKS:  Pages: [<<] 1 2 3 4 5 6 7 [>>] AltaVista ranking tip  pop Date: 2002-11-20  Source: PromotionData.com There's a little known AltaVista ranking tip that few Internet marketers know about. [Recommend Article] [Open In New Window] How To Integrate Keywords Into Your Web Site Copy  pop Date: 2002-11-12  Source: Search Engine Guide The simple truth is this: search engines read text and not much else. You absolutely, positively need to use text on the pages of your site that you want indexed and ranked highly. Not graphical text that you created in your fancy design software, but actual, visible body text. [Recommend Article] [Open In New Window] Site Content and Search Engine Rankings  pop Date: 2002-11-06  Source: PromotionData.com Thankfully, the old tricks that were used to get that top spot are starting to fail as more and more search engines and their robots penalize sites that are using unethical ways of achieving rankings. [Recommend Article] [Open In New Window] How Keyword Density, Frequency, Prominence And Proximity Affects Engine Rankings  pop Date: 2002-10-31  Source: PromotionData.com In this article, I explain the difference between keyword density, frequency, prominence and proximity, and how they affect search engine rankings. [Recommend Article] [Open In New Window] Thoughts on Adding Content to an Optimized Web Site  pop Date: 2002-10-28  Source: Search Engine Guide Every site continues to grow, increasing the amount of content and pages available to users and search engine robots alike. For optimization-minded professionals, questions come immediately to mind when considering how to add content, where to add it, and most importantly - what to have in mind while writing. [Recommend Article] [Open In New Window] Subphrasing Date: 2002-10-15  Source: Search Engine Optimization Support Forums When choosing keyphrases for your site, shorter isn't always better. [Recommend Article] [Open In New Window] Proximity and Placement Date: 2002-10-14  Source: Search Engine Optimization Support Forums Unfortunately, despite popular myth, putting keyphrases in your web pages a certain number of times hasn't been enough for a long time. What makes keyword density defunct? Proximity and Placement. [Recommend Article] [Open In New Window] Finding the right keywords  pop Date: 2002-09-16  Source: Pandia A content-rich high quality site will probably not be found by searchers unless you have optimized the pages for the right search queries. Pandia tells you how to find the right keyword combinations. [Recommend Article] [Open In New Window] Keywords Coming Out of My Ears Date: 2002-07-18  Source: Search Engine Guide You don't need (or want) to repeat the word a zillion times over and over again. The key is in using your phrases where they make sense in the copy. The copy *must* read well. It absolutely must. [Recommend Article] [Open In New Window] Keyword Testing for Increased Search Engine Conversion Rates Date: 2002-07-15  Source: Search Engine Guide Keywords are the most important part of your search engine optimization campaign. How will you know if you are targeting the right keywords if you don't research them, refine them, and more importantly, test the keywords and keyword market? [Recommend Article] [Open In New Window] Hiding Stuff from the Search Engines Date: 2002-07-11  Source: Search Engine Guide What I would do, instead of using fancy mouseovers, is put a visible description under each hyperlink. These words could be keyword-rich, and they'd definitely get indexed. [Recommend Article] [Open In New Window] Optimizing Keywords for Search Engines Date: 2002-06-11  Source: Search Engine Watch Effective optimization for search engines requires more than just fiddling with web pages -- you need to carefully select and focus your efforts on specific keywords for maximum success. [Recommend Article] [Open In New Window] Search Engines, Keywords and Dictionaries Date: 2002-05-20  Source: Search Engine Watch Using the right keywords is crucial, for searchers and webmasters alike. Here are two sites with definitions and translations of hundreds of thousands of words, in a wide variety of languages. [Recommend Article] [Open In New Window] Finding Keywords That Drive Traffic to Your Site  pop Date: 2002-05-13  Source: Search Engine Guide How do you generate the keywords and phrases most likely to drive targeted traffic? Here are the dos and don'ts that result in selecting your best keywords. [Recommend Article] [Open In New Window] Search Engine Spiders Like to Read Date: 2002-05-03  Source: Search Engine Guide While a good domain name and targeted META tags can help improve search engine rankings, they alone will not help a Web site if it does not contain relevant text on the page being optimized. [Recommend Article] [Open In New Window] 5 Simple Steps to Search Engine Friendly Copy  pop Date: 2002-05-02  Source: Search Engine Guide It's both an art and a science; one that takes time and requires attention to detail. However, the rewards are gratifying as you improve your rankings and increase the traffic to your site. [Recommend Article] [Open In New Window] The Art of Selecting Good Keywords Date: 2002-04-18  Source: Search Engine Guide Generic terms do indeed receive a lot of search requests each month, but they also have the lowest sales conversion rate. That's because search engine users are becoming more Net savvy and know that they need to be more specific with their keyword searches. [Recommend Article] [Open In New Window] Do Keyword Phrases in the Copy Need to be an Exact Match?  pop Date: 2002-03-23  Source: Search Engine Guide Generally, you want to be sure to use any keyword phrase in the exact order and form in which you want it to show up in the search engine results pages (SERPs). [Recommend Article] [Open In New Window] How Search Phrases can Help Copywriters - And Your Visitors Date: 2002-03-19  Source: Search Engine Watch Writing for search engines isn't the same as writing for people. Here's how to get copywriters excited and involved in the search engine optimization process. [Recommend Article] [Open In New Window] Front-End Keyphrase Education Avoids Back-End Irritation Date: 2002-02-21  Source: Search Engine Guide Even if you're dealing with a high level, experienced marketing department, SEO writing may be an entirely new game. [Recommend Article] [Open In New Window] What to do With Those Pesky Keyword Misspellings Date: 2002-02-07  Source: Search Engine Guide It's clear that very many searches are misspelled and ungrammatical. For a competitive search term, how do you suggest optimising without using the misspelled word in the page copy? [Recommend Article] [Open In New Window] Four Common SEO Writing Mistakes to Avoid Date: 2002-01-24  Source: Search Engine Guide Before you hire a firm - or take the gig in-house - beware of these common SEO writing mistakes. If you do, you'll increase your high-ranking chances and enjoy strong text your prospects will love. [Recommend Article] [Open In New Window] The Nitty-Gritty of Web Site Design Date: 2002-01-21  Source: Search Engine Guide The nitty-gritty of launching a successful Web site is that you need brilliant design, outstanding content, and a little search engine magic. [Recommend Article] [Open In New Window] Get the Most out of Your Keyphrases Date: 2002-01-18  Source: Search Engine Guide If you want to rank well with the search engines, you have to focus, focus, focus. This means that it's not okay to list every single keyphrase you have on your home page and figure that you covered your bases. [Recommend Article] [Open In New Window] Search Engine Marketing: Part of the Design Process Date: 2002-01-04  Source: Search Engine Guide Should designers consult with a search engine marketing expert during the design phase? You bet! If you don't design for search engines from the beginning, your clients can get stuck with unexpected costs. [Recommend Article] [Open In New Window]   Pages: [<<] 1 2 3 4 5 6 7 [>>]