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Home : Search Engine Marketing : General Search Engine Marketing : Page 18

 

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  • Specialty Search Engines
    Date: 2003-09-23  Source: NetMechanic
    A good Yahoo listing or high rank in Google is crucial to the success of most commercial and general interest sites. But suppose your site is devoted to a more esoteric topic, say Norse mythology or some narrow aspect of pharmaceutical research. If so, specialty search engines may deliver more targeted traffic to your site.
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  • Trust, Search, Succeed
    Date: 2003-09-17  Source: Marketleap
    The emergence of search engines as the most innovative model to match people with products, services and information, heralds an evolution of the idea that dynamic business webs will gather spontaneously on the Internet. The search engines help guide consumer choices, as Internet users turn to them to light their darkened way.
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  • That Same Old SEO Soft Shoe?
    Date: 2003-09-15  Source: Traffick
    It needs to be admitted that algorithmic search scientists do have something of an adversarial relationship with product marketers, especially when the algo designers are embedded in search companies whose revenues depend on ad revenues from such marketers.
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  • Making Sales on the Internet
    Date: 2003-09-10  Source: Search Engine Guide
    If you build a better company than the other guys you can come out ahead. With lots of unique and useful content and a design that appeals to your audience, you can rank well with a commercial site and build a good business while you're at it.
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  • Increasing Your ROI Return on Investment
    Date: 2003-08-22  Source: PromotionData.com
    An important aspect of search engine marketing that should not be forgotten to include is your ROI or Return on Investment into your marketing plan. In addition to achieving top rankings for your website, you should always look to ways to further increase your conversion rate.
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