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Home : Search Engine Marketing : Paid Inclusion : Page 3

 

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  • New InSites into the FAST Search Engine
    Date: 2002-06-26  Source: Search Engine Guide
    Of the major engines in the search engine universe, FAST -- aka, alltheweb.com -- is arguably the most unique. In many ways it operates differently than typical engines and, in light of recent developments, it's timely that we probe a little deeper into the inner workings of this strategically important engine.
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  • The Mixed Message Of Paid Inclusion
    Date: 2002-05-06  Source: The Search Engine Report
    Pages pitching webmasters on the advantages of paid inclusion end up hurting search engines that run these programs, because they imply that the search engines have out-of-date, incomplete listings of the web. A look at the mixed messages that are being sent out by the web's major crawlers.
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  • Wolf Spider on the Hunt - Lycos
    Date: 2002-03-18  Source: Search Engine Guide
    Lycos has announced a new search subscription service, Lycos InSite. It's actually two levels of paid inclusion with an interesting twist in Lycos InSite Pro, which is both an inclusion program and a site search solution bundled into one package.
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  • Ask the Search Engine
    Date: 2002-03-14  Source: Search Engine Watch
    What's the difference between paid placement and paid inclusion programs, and how do they affect search results? Stephen Baker from FAST Search and Transfer has the answer.
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  • Lycos & FAST Launch Paid Inclusion
    Date: 2002-03-04  Source: The Search Engine Report
    After months of beta testing, FAST has finally opened its paid inclusion program to the general public. However, FAST is not selling inclusion into its web index directly. Instead, FAST is allowing its search partners to resell the service to web site owners and site promoters.
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  • Paid Search Engine Inclusion Programs – An Overview
    Date: 2002-02-23  Source: fantomaster.com
    Search engine and directory pay-for-inclusion (PFI) programs - as opposed to pay-per-click (PPC) models -have been around and making their mark ever since Yahoo! introduced its own in December 1999. Today, several major players have gone this way to rev up their revenues. This can get confusing (and, obviously, costly), so here's a current overview.
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  • Yahoo Now Charging Annual Listing Fee
    Date: 2002-01-07  Source: The Search Engine Report
    Yahoo is now requiring that new sites seeking to be listed in its commercial areas pay an annual listing fee of $299 or $600, if they are adult sites. Previously, the fee had been a one-time charge. The change transforms Yahoo from being a web guide to an online yellow pages, to some degree. A look at how the new program works, as well as the potential the impact on searchers and site owners.
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  • Yahoo! Dismissed Too Soon
    Date: 2001-09-12  Source: Search Engine Guide
    In light of the recent price hike for Yahoo! submission, Andrew Gerhart discusses what Yahoo! offers for the money, why the price of submission is warranted, and what to do before submitting to Yahoo! directory.
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