A Doorway Page by Any Other Name...
Date: 2003-03-03 Source: PromotionData.com
I would have thought that the subject of Doorway Pages (Entry Pages, Gateway Pages, etc.) had been exhaustively explored by now, but we tend to forget that there are new users coming on the internet daily, and there hasn't been much coverage on the topic recently. [Recommend Article] [Open In New Window]
Why Not Call 'Em Zebras
Date: 2002-08-01 Source: Search Engine Guide
Quite frankly, I'm tired of people making up new names for things just so they won't sound dodgy. You can call a doorway page a 'zebra' if you want, but if it's not fully integrated into your site through visible links, it's still a doorway page. [Recommend Article] [Open In New Window]
The Doorway to Optimization Disaster
Date: 2002-07-16 Source: Search Engine Guide
Using doorway pages to enhance the search engine ranking of your website will not benefit your company in the long-term. While it is tempting to use doorways to gain quick results, inevitably the search engines discover the pages and ban them from their index. [Recommend Article] [Open In New Window]
Doorways, Mirrors, and Duplicate Sites
Date: 2002-06-07 Source: Search Engine Guide
It seems that creating multiple sites and doorway pages has become so ingrained in many SEOs way of doing business that my ''don't do it'' approach is a tough pill to swallow for many people. [Recommend Article] [Open In New Window]
Doorway Pages
Date: 2002-05-30 Source: Search Engine Guide
Today's SEO question focuses on whether or not creating doorway domains is a good idea. Can you guess what my answer will be? [Recommend Article] [Open In New Window]
Locked Doorways?
Date: 2001-10-11 Source: Search Engine Guide
SEO practices change quickly and often, and what works today may not work tomorrow. Andrew Gerhart discusses how doorway pages are a perfect expample of this, how doorway pages are giving the SEO industry a bad name, and how optimization should be done. [Recommend Article] [Open In New Window]
The Myth of Gateway Pages
Date: 2000-07-01 Source: Search Engine Guide
From what we hear about Gateway and Doorway pages, you would think these were the best and only way to get a high ranking. Don't be so sure! [Recommend Article] [Open In New Window]
Bridging The Gap
Date: 1998-03-03 Source: Search Engine Watch
This is a reply to a story in the February 3rd edition of The Search Engine Report entitled, "A Bridge Too Far?" The article was written about the appropriateness of "bridge" page technology in elevating a web site’s listing position in the various search engines. [Recommend Article] [Open In New Window]
A Bridge Page Too Far?
Date: 1998-02-03 Source: Search Engine Watch
These are pages that have been created to do well for particular phrases. They are also known as portal pages, jump pages and by other names. Regardless of the name, they are easy to identify in that they have been designed primarily for search engines, not for human beings. [Recommend Article] [Open In New Window]
