Fighting Engagement Bait on Facebook

In an effort to reduce the spread of spammy posts, Facebook is taking steps to demote engagement bait which takes advantage of their system by encouraging people to engage with a post in an unauthentic way. An example, comment "Yes" if you love rock music. 

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https://newsroom.fb.com/













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Search Engine Guide > Robert Clough > Facebook Fighting Engagement Bait in News Feed