Ads are in the air this week. Microsoft AdCenter announces the addition of a fourth mainline ad placement; MIVA tells us about its new advertising platform; and Google makes a strategic partnership with NBC Universal to display their TV ads on stations like CNBC, Sci-Fi and Oxygen. Google also takes an official stand on duplicate content, stating that there is no penalty for it, other than the possibility of the search engines picking the wrong content to search. Lastly, AOL pulls it all together by allowing you to aggregate Gmail, Hotmail and Yahoo! email accounts through their site.
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Video blogger Sage Lewis keeps you up to date with what's hot in the world of search marketing and social media.
Sage is the founder and President of The Digital Marketing Agency, SageRock Inc.
SageRock was founded in 1999 to help clients engage customers across an ever expanding interactive marketplace. This is accomplished through multiple channels such as search, social media, and vertical targeting; emerging digital opportunities such as mobile and rich media; behavioral targeting thorough email and dynamic engagement; and refinement of all initiatives through understanding usability and metrics.
By using a nationally experienced, independent marketing agency focused only on digital deployment, SageRock's clients are able to navigate easily through this industry, take a holistic approach, leverage the right tools, and experience seamless implementation.
SageRock Inc. - The Digital Marketing Agency
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