Marketing Pilgrim and Search Engine Watch give us some interesting statistics this week, reporting that paid search is up 12% for the fourth quarter of 2008 and that 77% of U.S. internet audience views online videos. We also get some good information regarding the four main groups to be wary of when it comes to click fraud, and Sage delivers a somewhat scathing report on what he calls Yahoo's "get rich quick" scam.
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Video blogger Sage Lewis keeps you up to date with what's hot in the world of search marketing and social media.
Sage is the founder and President of The Digital Marketing Agency, SageRock Inc.
SageRock was founded in 1999 to help clients engage customers across an ever expanding interactive marketplace. This is accomplished through multiple channels such as search, social media, and vertical targeting; emerging digital opportunities such as mobile and rich media; behavioral targeting thorough email and dynamic engagement; and refinement of all initiatives through understanding usability and metrics.
By using a nationally experienced, independent marketing agency focused only on digital deployment, SageRock's clients are able to navigate easily through this industry, take a holistic approach, leverage the right tools, and experience seamless implementation.
SageRock Inc. - The Digital Marketing Agency
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