Analytics are everywhere this week with the release of Google's Urchin 6.0 and the entry of analytics player Crazy Egg. Urchin 6.0 is expensive for the average user at $2,995 after beta and geared more towards large companies that are protective of their analytics data; Crazy Egg offers some standard features but is trying to capitalize on their "visualize your visitors" approach, in which their Heat Map allows you to see where people are clicking on your site. Last but definitely not least, are the SEMMY Awards, where Rand Fishkin walks away with the big win for his SEO article, "Search Engine Rankings Factors 2.0."
Video blogger Sage Lewis keeps you up to date with what's hot in the world of search marketing and social media.
Sage is the founder and President of The Digital Marketing Agency, SageRock Inc.
SageRock was founded in 1999 to help clients engage customers across an ever expanding interactive marketplace. This is accomplished through multiple channels such as search, social media, and vertical targeting; emerging digital opportunities such as mobile and rich media; behavioral targeting thorough email and dynamic engagement; and refinement of all initiatives through understanding usability and metrics.
By using a nationally experienced, independent marketing agency focused only on digital deployment, SageRock's clients are able to navigate easily through this industry, take a holistic approach, leverage the right tools, and experience seamless implementation.
SageRock Inc. - The Digital Marketing Agency
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