As Sage says, "It's a Yahoo! and videos week." CBS and Yahoo! reach a deal for web video sharing, and Yahoo! becomes the exclusive portal to resell display advertising for Walmart.com. Youtube ads the option of interactive Video Annotations, allowing you to add commentary, background and link to other stories and videos. Youtube also ads apology center and underwear fitness to its list of attributes. A judge ordered teens to post a public apology on Youtube after their videoed pranks got them in trouble, and the Wii Fit girl, Lauren Bernat, demonstrates her skills while in her gutchies! Google even seems to be on the video bandwagon this week with the addition of an offline-to-online reporting feature in AdWords for its TV Campaigns reporting.
Video blogger Sage Lewis keeps you up to date with what's hot in the world of search marketing and social media.
Sage is the founder and President of The Digital Marketing Agency, SageRock Inc.
SageRock was founded in 1999 to help clients engage customers across an ever expanding interactive marketplace. This is accomplished through multiple channels such as search, social media, and vertical targeting; emerging digital opportunities such as mobile and rich media; behavioral targeting thorough email and dynamic engagement; and refinement of all initiatives through understanding usability and metrics.
By using a nationally experienced, independent marketing agency focused only on digital deployment, SageRock's clients are able to navigate easily through this industry, take a holistic approach, leverage the right tools, and experience seamless implementation.
SageRock Inc. - The Digital Marketing Agency
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