Scott is the owner of Hybrid6 Studios, a Los Angeles SEO and web design firm. A hybrid of marketer, programmer, and designer, he thrives on all aspects of internet marketing and web development. Having been involved in search engine marketing and web design since 1996, he and his team consistently achieve top search engine rankings for clients in competitive markets, and have won several web design awards along the way. Scott also authors the WebGeek blog, where he shares insights on SEO and web development issues.
One of the elements of site development and SEO that often gets overlooked is internal linking. When done right, you can kill two birds with one stone, and improve both search rankings and usability.
With all the hot topics in SEO these days, it's easy for newcomers to miss out on the basics, or for those more experienced to forget about them. As long as there is a need for search engine optimization, the core elements will always be Relevance and Authority, and it's important for us to understand what these mean.
Yesterday, my senses were assaulted by a large ad agency website that violated many principles of good usability and navigation. After I recovered, I realized I need to share some tips on this topic....
Recently, I had an epiphany, and realized that there is a lot you can learn about link building from the TV show Friends. I'm sure you're asking, "What exactly does a TV show have to do with search engine marketing?" Well, a lot more than you might think....
Many website owners have a small technical issue with their site(s) that they don't even realize, and when left uncorrected, can severely hurt search engine rankings....
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Video blogger Sage Lewis keeps you up to date with what's hot in the world of search engine marketing.
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