Jennifer Laycock

Jennifer Laycock

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Phillip Lenssen has put together a nifty little quiz that aims to determine how likely it is that someone will link to your blog post. From usability issues like cross-browser compatibility and font size to topical issues like how well known you are and whether your cite your sources, the quiz seems to do a fairly good job of helping you gauge whether or not your post is link-worthy. Even better, the results page offers up tips and advice based on the way that you answered the questions.
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Jennifer Laycock is the Editor of Search Engine Guide, an educational web site aimed at translating the search marketing world into something that small business owners can understand. Jennifer specializes in common sense search engine marketing, viral marketing and customer outreach via social media and blogs. A former search marketing consultant and in-house trainer, Jennifer’s clients have included companies like Verizon, American Greetings and Highlights for Children. Her primary clients now are a little girl named Elnora and a little boy named Emmitt.