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Typically when a search engine rolls out a new update, it's supposed to provide results that are better than what existed before. According to many within the industry, that's not necessarily the case with Google's "Big Daddy" update. Barry Schwartz points out an article in The Register along with a round-up of links to forum discussions. If you've noticed problems with 301 redirects, old cache data and spidered pages that never show up in the index, you might want to check out some of Barry's discussion links.

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Jennifer Laycock is the Editor of Search Engine Guide, an educational web site aimed at translating the search marketing world into something that small business owners can understand. Jennifer specializes in common sense search engine marketing, viral marketing and customer outreach via social media and blogs. A former search marketing consultant and in-house trainer, Jennifer’s clients have included companies like Verizon, American Greetings and Highlights for Children. Her primary clients now are a little girl named Elnora and a little boy named Emmitt.