September 22, 2006 Comments
For the "okaaaaaaaaaaaaaay then" files... CNet News reports that a Paris, France based organization known as the World Association of Newspapers has budgeted some half a million dollars in order to examine ways to "protect" their online content from being indexed and "re-published" by Google. Apparently the group of publishers is upset that Google is pulling snippets of their articles and using them to link to the full story, similar to the AFP lawsuit last year. With that in mind, the WAN has decided to hire out consultants to create something they've dubbed "Automated Content Access Protocol." But let's think about this a bit further...
The CNet Article explains what this "Automated Content Access Protocol" is designed to do...
"Since search engine operators rely on robotic 'spiders' to manage their automated processes, publishers' Web sites need to start speaking a language which the operators can teach their robots to understand," according to a document seen by Reuters that outlines the publishers' plans.
"What is required is a standardized way of describing the permissions which apply to a Web site or Web page so that it can be decoded by a dumb machine without the help of an expensive lawyer."
Say what now? Umm...do you think if I called them up and told them that there's a nifty little tool called "robots.txt" file that they'd send that half a million my way? What if I added in the fact that it's pretty darn easy to "opt out" of Google's News index?
Do you think anyone's told them?
SEO Copywriting
Quality Content = More Traffic
Search Engine Placement
Veteran SEO's, since 1997 StepForth Placement Inc.
SEO Image SEO Company
Effective Internet Marketing & SEO services.
Best of the Web Directory
Submit your Site Today! Best of the Web Directory
Video blogger Sage Lewis keeps you up to date with what's hot in the world of search engine marketing.
| www.flickr.com |
|
|
|
Search Engine Guide Blog | Search Engine Marketing | Internet Search Engines | Newsletters | Advertise | About | Site Map
Search marketing information for small business owners.
Fetching the best small business news.
A friendly place to share small business ideas and knowledge.
A different kind of small business marketing conference.
The directory of the best small business sites and tools.
Home of our network.
Copyright © 1998 - 2009 K. Clough, Inc. All Rights Reserved. Privacy
FreeFind Site Search Engine - FreeFind adds a "search this site" feature to your website, making your site easier to use. FreeFind also gives you reports showing what your visitors are searching for, enabling you to improve your site. FreeFind's advanced site search engine and automatic site map technology can be added to your website for free.
(Unpaid placement - FreeFind is a Search Engine Guide partner.)