Search Engine Guide

June 25, 2009 - Navigation: Articles - Readers Respond - Video - Small Biz Talk



Hi Everyone!

Just wanted to make a quick announcement that our small business forum turned 5 years old this week! A big thank you goes to our administrator Chris Logan, our moderators and of course all of the members and visitors. :-)

We'd love it if you'd join in this discussion to let us know how the forum has helped you. Of course, if you aren't a forum member or regular visitor, then be sure to check it out.

Robert Clough


$100 in FREE Text Link Ads!

Check out our new Link Buying Starter Kit and get:

1. A Free Link Buying Guide

2. $100 in Free Text Link Ads

Get started today!



Manoj Jasra

Matt Cutts on Directory/Paid Links

by Manoj Jasra

Google's Webmaster Central team has started an excellent YouTube channel and in this week's video Matt Cutts Answers: "Will Google consider Yahoo! Directory and BOTW as source of paid links? If no, why is this different from another site that sell links....

Karri Flatla

The 80-20 Rule Applies to Twitter ... So?

by Karri Flatla

Convincing small business folk to get on board with social media is akin to asking a four-year-old to watch paint dry. It's nice to look at, for a few minutes, until boredom sets in and the child asks if he can go outside and play. Outside is where the action is. There's stuff to do. People to see. Places to go....

Mike Moran

Just what constitutes a spam blog comment?

by Mike Moran

I post something on my Biznology blog each day I'm working, and we've got a lot of subscribers so we get a fair number of comments. And I check each and every comment before it is posted, so that I'm not littering the blog with spam comments. But I am finding myself challenged by deciding just what is and is not spam. If you run a blog, I wonder if this has ever happened to you, too....

Eric Brown

What Gus Is Teaching Me About Marketing

by Eric Brown

We have all heard about the Four P's of Marketing, but what about the new two E's, Emotion and Engagement, are you fully utilizing them?...

Stoney deGeyter

Go Blog Yourself Step 4: Reveal the Goods

by Stoney deGeyter

The best titled blog in the world is only going to get you so far. To get readers you have to prove that you've got the goods that go with it.

Stoney deGeyter

Go Blog Yourself Step 5: Be Easy On The Eyes

by Stoney deGeyter

Having a good looking blog starts with having a good looking website design. It's amazing how easy it is to throw up a blog. But putting one together that is visually appealing to your audience is often another matter all together. There's more to a website or a blog than a header, side navigation, and a few images....

Return to the Top of this Page



Video Cast

Sage Lewis

Sage Lewis

PageRank Sculpting and What You Need To Know

by Sage Lewis

PageRank Sculpting is now the hottest topic on the SEO landscape. Learn what it is and how the changes in this area will effect you....

Sage Lewis

Microsoft Advertising Intelligence Key Phrase Research

by Sage Lewis

Microsoft's Key Phrase Research tool is now officially in beta. It's a really powerful tool and offers a ton of great information. I highly recommend you check it out!...

Return to the Top of this Page

Readers Respond

In response to... The 80-20 Rule Applies to Twitter ... So?

Karri,

You have a very valid point. It isn't just twitter - its everything. The small business owners are constantly wondering why they aren't making the big bucks, but essentially its because they have what I like to call "short attention spans." This is what I mean - they go out and they hear about some explosive marketing tactic - they stop everything and they lean on it really hard. But this is only for a short period of time then the just figure either 1) it doesn't work or 2) they don't know how to do it correctly - so they get discouraged. Discouraged just long enough to run over to the next major marketing tactic and do it again.

Unfortunately, these people need to wise up and give things a chance. But, like you said, you "get out what you put in." And sometimes, you need to be willing to stick in for the long haul. However, please don't get me wrong. A savvy marketer needs to learn how to recognize early stages of failure so some special technique doesn't bleed them dry. But they still need to learn to give things a chance.

Great post - I agree 110%...

Christine
Control MRSA Today
How I Stopped 3 Years of Severe MRSA Attacks



In response to... Just what constitutes a spam blog comment?

Wow, you should see all the great content at http://www.biznology.com check it out!

... was that too spammy? in some sites it would be.

I err on the side of leniency for my blogs, but don't hesitate to be strict with a comment if it is too spammy.

What we need is a little widget for our blogs which would post "comments for review" and let visitors vote on which ones are legit and which aren't. Crowdsource the spam control.

That would be particularly useful if the voting mechanism was linked across sites so that a commenter db was kept which could be queried to block commenters who had a poor rating. (And "poor rating" would be a variable level defined by the subscriber to the service.)

We have the technology. Just not the motivation, but the more that people/orgs adopt blogging the market will be there.

ejly
Ejly
literate mother technologist analyst PMP gamer skeptic ENFJ technomarketer twitterer biped blogger improviser



In response to... Just what constitutes a spam blog comment?

I co-author our company blog which is in a very targeted niche, so we don't have a huge readership. Comment spam is definitely an issue even for me. I would say I approve around 25% of the comments that come our way. It is a fine line, but I err on the side of being too strict. If I think there is the possibility of spam I delete it. I may delete some people who are not spammers but if anyone says anything relevant that adds to the discourse and conversation I leave it in. I always check the URL to see if it is a legitimate blog or website. Being a company blog, I would rather be more strict than allow spammers to have their way.

Peter Renton
Lightning Labels Blog
An inside look at the world of custom labels and digital label printing



In response to... Go Blog Yourself Step 3: Have a Good Pick-Up Line

As someone who manages several websites with a combination of blogs and print magazine articles, I find it an ongoing battle to make sure the titles of our content are catchy and descriptive. This is especially true when porting articles from a print magazine (with titles that are meshed with graphics and can be insanely non-descript). To be useful in a SEO context and to real live viewers almost all titles need to be modified.

Likewise, new bloggers in our field (history and current events) tend to start with titles that are more flowery and showy rather than interesting and descriptive to readers who might otherwise have no idea who we are, much less what the article is about. In a world where more and more people are viewing websites one RSS line at a time, titles are even more important. I'm going to send this to some of my writers. :)

Brian King
Great History
The Best Blogging in History



Return to the Top of this Page

Search Engine Books and Services

Free SEO Tools

Thinking of buying SEO software? Then try the best SEO tools free first!

Skaffe.com Directory: Show off your website Express Submit today.

Quality directories like Skaffe.com offer you strong search engine exposure.

WoW Directory

Powerful and affordable directory marketing services. Submit your website today!



Return to the Top of this Page

Recent Conversations In Our Small Business Forum
A list of popular small business forum discussions from the last week

FORUM ANNOUNCEMENTS
5 Years Ago Today ... Forum Anniversary
ONLINE MARKETING
Getting Hits But Not Sales
Ages Using Internet
WEB DEVELOPMENT
Allowing Users To Edit Certain Files But Hide The Rest
SELLING AD SPACE
Equivalent Alternative Of Google AdSense
WHAT TYPE OF BUSINESS SHOULD I START
I Want To Start My Own Plastics Marketing Company
PREVIOUS WEEK
Small Business Forum Update For June 17, 2009

(If you like our search engine news, you'll love our small business news.)

Return to the Top of this Page


$100 in FREE Text Link Ads!

Check out our new Link Buying Starter Kit and get:

1. A Free Link Buying Guide

2. $100 in Free Text Link Ads

Get started today!



Archive of Popular Forum Conversations:
Small Business Forum Update | December 16, 2009
Small Business Forum Update | December 9, 2009
Small Business Forum Update | December 3, 2009
Small Business Forum Update | November 18, 2009
Small Business Forum Update | November 4, 2009
Small Business Forum Update | October 28, 2009
Small Business Forum Update | October 21, 2009
Small Business Forum Update | October 7, 2009
Small Business Forum Update | September 24, 2009
Small Business Forum Update | September 17, 2009
Small Business Forum Update | August 26, 2009
Small Business Forum Update | September 9, 2009
Small Business Forum Update | August 12, 2009
Small Business Forum Update | August 5, 2009
Small Business Forum Update | July 29, 2009
Small Business Forum Update | July 22, 2009
Small Business Forum Update | July 15, 2009
Small Business Forum Update | July 7, 2009
Small Business Forum Update | July 1, 2009
Small Business Forum Update | June 24, 2009
Small Business Forum Update | June 17, 2009
Small Business Forum Update | June 10, 2009
Small Business Forum Update | June 4, 2009
Small Business Forum Update | May 28, 2009
Small Business Forum Update | May 20, 2009
Small Business Forum Update | May 13, 2009
Small Business Forum Update | May 6, 2009
Small Business Forum Update | April 22, 2009
Small Business Forum Update | April 15, 2009
Small Business Forum Update | April 8, 2009
Small Business Forum Update | March 31, 2009
Small Business Forum Update | March 25, 2009
Small Business Forum Update | March 18, 2009
Small Business Forum Update | March 4, 2009
Small Business Forum Update | February 24, 2009
Small Business Forum Update | February 11, 2009
Small Business Forum Update | February 4, 2009
Small Business Forum Update | January 28, 2009
Small Business Forum Update | January 21, 2009
Small Business Forum Update | January 13, 2009
Small Business Forum Update | January 5, 2009
Small Business Forum Update | December 9, 2008
Small Business Forum Update | December 1, 2008
Small Business Forum Update | November 18, 2008


Newsletter Information

Current and Archived News

This newsletter may be freely redistributed by email in its unedited form. We encourage you to share it with others.
© Copyright 2009 K. Clough, Inc. - Search Engine Guide - 17531 Hamilwood Dr. Houston TX 77095