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July 8, 2009 - Navigation: Articles - Readers Respond - Video - Small Biz Talk



Jennifer Laycock

Sparking Viral Spread - Make it Easy For Them

by Jennifer Laycock

With more and more people signing on to social sites like Twitter and Facebook, companies are working overtime to figure out how to make the companies, products and offerings go viral. While I've written quite a few article about the theories behind preparing a campaign that's likely to go viral, the truth is that some of the most effective viral campaigns are also the simplest. Sometimes it's less about creating a great idea and more about enabling the spread.

Stoney deGeyter

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    Stoney deGeyter

    Go Blog Yourself Step 6: Keep Them Interested

    by Stoney deGeyter

    Having a good headline, a good article and even a good-looking site isn't always enough to maintain an audience. To keep people coming back to your blog day after day you have to go through the extra effort to keep your visitors interested in your content.

    Stoney deGeyter

    Go Blog Yourself Step 7: Give Them More Than They Came For

    by Stoney deGeyter

    There is an old adage that says you need to leave people wanting more. The essence of this is to make sure you don't give so much that your audience becomes bored, but to give them only enough to keep them wanting more. Give them just enough to satisfy, but also wanting the encore. A blog is different. You don't want to leave them wanting more, but instead you want to give them far more than they expected.

    Miriam Ellis

    How To Claim Your Google Maps Listing

    by Miriam Ellis

    Sometimes, I get ahead of myself when I'm answering questions and in this case, I forgot for a moment that such a huge number of the business listings that make up Google's local index are still unclaimed. Let's get down to basics with this article. If you've been mystified by the verification process, read on!...

    Mike Moran

    The biggest secret of social media is free

    by Mike Moran

    I talk to lots of companies that are afraid to allow their employees to participate in social media. I also talk a lot of companies successfully using social media. What do the successful companies know? It costs nothing and you can do it, too. It has to do with how you treat your employees....

    Mack Collier

    The One Thing You Should Start Doing TODAY to Grow Your Blog

    by Mack Collier

    I consider myself to be a pretty good blogger, and over the past 4 years, my blogging has definitely improved my writing skills. But there had always been once area of blogging where my efforts were failing, and that was holding me back.

    David Carberry

    Where Oh Where Did My AdSense Go?

    by David Carberry

    I'm not too sure what's happening with the AdSense team, but there is definitely a disconnect and business are looking for other resources....

    Mike Moran

    Searching for profits more than answers

    by Mike Moran

    Everyone is staring hard at Bing, Microsoft's new search engine, and I mostly like what I see, with one exception. I've written before about the search engine conflict of interest between highlighting their own properties and providing the truly best answer. In the quest for ever more cash, search engines are presenting results that point to their own pages. What does that mean to the searcher and to the search marketer?...

    David Carberry

    Tips for Social Media Success - A Panel Discussion

    by David Carberry

    The panelists spoke about various topics such as; online tools, social marketing and challenges their clients face. Some good points were made throughout the session however, as most panels go, they were all intertwined and scattered. I have highlighted some of the main items that are beneficial to all businesses either as a refresher or as new information....

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    Video Cast

    Sage Lewis

    Sage Lewis

    Steve Chicken Little Ballmer

    by Sage Lewis

    Microsoft's Steve Ballmer has some pretty extreme views for the business world. I think he might be looking in the mirror too closely when he talks about the business world as a whole....

    Sage Lewis

    Give Bing Some Money Love

    by Sage Lewis

    Search Engine Roundtable gave some interesting advice on upping your budget over at Bing/Adcenter....

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    Readers Respond

    Reader comments will be back next week.



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    Archive of Popular Forum Conversations:
    Small Business Forum Update | December 16, 2009
    Small Business Forum Update | December 9, 2009
    Small Business Forum Update | December 3, 2009
    Small Business Forum Update | November 18, 2009
    Small Business Forum Update | November 4, 2009
    Small Business Forum Update | October 28, 2009
    Small Business Forum Update | October 21, 2009
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    Small Business Forum Update | September 24, 2009
    Small Business Forum Update | September 17, 2009
    Small Business Forum Update | August 26, 2009
    Small Business Forum Update | September 9, 2009
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    Small Business Forum Update | June 24, 2009
    Small Business Forum Update | June 17, 2009
    Small Business Forum Update | June 10, 2009
    Small Business Forum Update | June 4, 2009
    Small Business Forum Update | May 28, 2009
    Small Business Forum Update | May 20, 2009
    Small Business Forum Update | May 13, 2009
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    Small Business Forum Update | April 22, 2009
    Small Business Forum Update | April 15, 2009
    Small Business Forum Update | April 8, 2009
    Small Business Forum Update | March 31, 2009
    Small Business Forum Update | March 25, 2009
    Small Business Forum Update | March 18, 2009
    Small Business Forum Update | March 4, 2009
    Small Business Forum Update | February 24, 2009
    Small Business Forum Update | February 11, 2009
    Small Business Forum Update | February 4, 2009
    Small Business Forum Update | January 28, 2009
    Small Business Forum Update | January 21, 2009
    Small Business Forum Update | January 13, 2009
    Small Business Forum Update | January 5, 2009
    Small Business Forum Update | December 9, 2008
    Small Business Forum Update | December 1, 2008
    Small Business Forum Update | November 18, 2008


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