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December 03, 2009 - Navigation: Articles - Readers Respond - Video - Small Biz Talk



Jennifer Laycock

Part 3 - The Super Simple Guide to Setting Up Your First Company Facebook Page Without Blowing a Gasket

by Jennifer Laycock

Today we're going to take a look at how to make use of the Photos and Video applications. These are your chances to really add some content to your Facebook Page. Sure, you can (and probably should) have this content set up on other areas of the web designed for it (Photos could be shared over at Flickr and videos find homes on sites like YouTube), but there is an advantage in housing this content on Facebook.

The Edge of Success

9 Proven Techniques to Double Your Sales

"Hands down, "The Edge of Success" is the #1 resource every entrepreneur must have in their tool kit." - Thomas Ribar
  • Learn how to "Master" every selling moment
  • Easy ways to generate more leads
  • Techniques for becoming a better sales person
  • What customers really want from you
  • How to capitalize on your existing customers (and still have them love you)
  • Yes, I want to download this powerful book for FREE!


    Karri Flatla

    Web Copywriting Voodoo: The 8-Step Secret Copywriters Might Not Want You to Know

    by Karri Flatla

    I might get in ca-ca for sharing this with the entire readership of Search Engine Guide, but it's time to reveal what I think a lot of web copywriters probably don't want you to know. Why? Because keeping you in the dark about how we crunch out great copy day after day keeps us in business. Or so one would think....

    Stoney deGeyter

    Your SEO Kung-Fu is Strong!

    by Stoney deGeyter

    Recently, working with a client, I was able to run some tests on the Title and description on a single product page. With a bit of testing I made my already strong SEO Kung-Fu even stronger. Before making global site-changes, make sure your SEO Kung-Fu is strong too, and then you will feel the power of SEO surround you!

    Mike Moran

    Are you just following your competitors?

    by Mike Moran

    I know that it's hard to be creative. I know that it's hard to be unique. Get over it. On the Internet, merely copying your competitors works far less well than it does in offline marketing. Unfortunately, Google bares all. If you do the same stuff as everyone else, count on the ones who did it before you to reap the benefits, with your results bringing up the rear....

    Stoney deGeyter

    How a Little Blogging Can Make a Big Difference for the Small Business

    by Stoney deGeyter

    Luckily the prophets of doom have been wrong more than they've been right. Now they are claiming the death of blogging. According to Wired Magazine, Twitter, Flickr and Facebook are the new "it" and blogging is on it's way out. We'll file that right next to the death of SEO!

    Stoney deGeyter

    So You Know Your Stuff... But You Still Don't Know Jack!

    by Stoney deGeyter

    Most clients think their audience is just like them. If they like technical details then that must be what the audience wants. If they like fluff then that's what you have to provide because nobody looks at the technical stuff. Right? Wrong.

    Mike Moran

    Making Pretty URLs for Search Engine Spiders

    by Mike Moran

    Most search marketing experts are full of advice for folks who are struggling with weird looking URLs that search engines really don't like. I should know, because I have always been loaded with that kind of advice, too....

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    Video Cast

    Sage Lewis



    Sage will be back next week.

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    Readers Respond

    In response to... Are you just following your competitors?

    Yup, I hear ya :) Your perspective sounds similar to my own. That is, some projects just aren't a good fit. The irony is, they tend to also be the same types who act surprised (read: get upset, angry, etc.) when you say, "Ya know what? No thank you." I do mostly web based projects (sites, SEO, SEM, etc.) and too often clients insist on compromising, conveniently forget those decisions and then finish with, "See I told _____ wasn't a good fit for us." At that point I bite my tongue because it's senseless to point out that they did it all wrong. Meanwhile the rest of the free world is falling over themselves trying to reap the benefits of the endless digital gold rush. Go figure, right? But at least I know it's not just me :) Thanks.

    Mark @ Alchemy United
    Alchemy United
    Your vision. Our passion. Success realized.



    In response to... Are you just following your competitors?

    Great article

    I see business owners all the time just follow the pack in what ever industry they are in. It's crazy to see them so lost and so willing to follow a out dated system. I would venture to say if any business owner would take a long hard look at what they do best they could do information videos submit them and drive traffic to their web site all day long. look at your yellow pages out dated system that every one still follows. look at auto glass the business owners are doing the same thing big ad paying monthly and some don't even have a web site. The hard part is teaching old dogs new tricks but when you find an old dog that wants to venture off the old path watch out especially with local search.

    Jonathan
    Maverick Web Video
    Albuquerque Internet Marketing



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    The Edge of Success

    9 Proven Techniques to Double Your Sales

    "Hands down, "The Edge of Success" is the #1 resource every entrepreneur must have in their tool kit." - Thomas Ribar
  • Learn how to "Master" every selling moment
  • Easy ways to generate more leads
  • Techniques for becoming a better sales person
  • What customers really want from you
  • How to capitalize on your existing customers (and still have them love you)
  • Yes, I want to download this powerful book for FREE!
    Archive of Popular Forum Conversations:
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