Jennifer Laycock

Jennifer Laycock

Articles



Giving away reprint rights for articles is nothing new in the world of online marketing, but every now and then, someone comes up with a slight twist on an old trick that makes even seasoned marketers smile with a knowing nod.

Article distribution is a great way to spread your name, build up your reputation and even gain links to your site. The problem with it is that it rarely results in a direct visit from the reader. After all, they've read your article already, why take the time to visit? Sometimes you just need to get a little creative. Including a link to an extended version of the article is a great way to do this.

Learn more about this idea in today's guest article: "How to Profit From Your Free Reprint Articles" by Kalena Jordan.






About the Author

Jennifer Laycock is the Editor of Search Engine Guide, an educational web site aimed at translating the search marketing world into something that small business owners can understand. Jennifer specializes in common sense search engine marketing, viral marketing and customer outreach via social media and blogs. A former search marketing consultant and in-house trainer, Jennifer’s clients have included companies like Verizon, American Greetings and Highlights for Children. Her primary clients now are a little girl named Elnora and a little boy named Emmitt.

Jennifer Laycock is the Editor of Search Engine Guide, an educational web site aimed at translating the search marketing world into something that small business owners can understand. Jennifer specializes in common sense search engine marketing, viral marketing and customer outreach via social media and blogs. A former search marketing consultant and in-house trainer, Jennifer’s clients have included companies like Verizon, American Greetings and Highlights for Children. Her primary clients now are a little girl named Elnora and a little boy named Emmitt.