Jennifer Laycock

Jennifer Laycock

Articles



Search engine marketers and small business owners have long had only two options for getting paid search advertising in front of large audiences. Google AdWords or Yahoo! Search Marketing. Today's launch of adCenter to the French market is a precursor to the new options heading to U.S. shores later this fall.

While beta testing isn't set to start in the United States until October, and then, with a limited number of advertisers, today's French launch of MSN adCenter has given a bit more peek into what's to come. With MSN holding steady as one of the top destination sites on the web, any small business owner serious about online marketing needs to start thinking about setting up a new MSN adCenter campaign when the option goes live.

Learn more about the Frnech launch, some of the adCenter features and how they might impact your small business in today's featured article: "MSN adCenter Launches in France, Coming Soon to U.S." by Jennifer Laycock.






About the Author

Jennifer Laycock is the Editor of Search Engine Guide, an educational web site aimed at translating the search marketing world into something that small business owners can understand. Jennifer specializes in common sense search engine marketing, viral marketing and customer outreach via social media and blogs. A former search marketing consultant and in-house trainer, Jennifer’s clients have included companies like Verizon, American Greetings and Highlights for Children. Her primary clients now are a little girl named Elnora and a little boy named Emmitt.

Jennifer Laycock is the Editor of Search Engine Guide, an educational web site aimed at translating the search marketing world into something that small business owners can understand. Jennifer specializes in common sense search engine marketing, viral marketing and customer outreach via social media and blogs. A former search marketing consultant and in-house trainer, Jennifer’s clients have included companies like Verizon, American Greetings and Highlights for Children. Her primary clients now are a little girl named Elnora and a little boy named Emmitt.