Mashups and Hacks

October 6, 2005 Comments

Jennifer Laycock

Jennifer Laycock

Articles



One of the best things to come out of all these great new search engine features is the mash ups and hacks that programmers create with the APIs to give added functionality to users. For instance, the innovative Google Maps hacks like the zip code one I talked about earlier this week. A new one spotted this morning allows you to download Yahoo! Maps directions straight to your iPod.

While I don't have an iPod (note to anyone looking to butter me up, I have no iPod...but I like the charcoal ones...), I can see the value of this. I'm thinking real estate agent, courier, pizza delivery...the possibilities are endless. What a great motivator to hire some new employees, especially on the courier or pizza delivery front. Work for us, get a free iPod.






About the Author

Jennifer Laycock is the Editor of Search Engine Guide, an educational web site aimed at translating the search marketing world into something that small business owners can understand. Jennifer specializes in common sense search engine marketing, viral marketing and customer outreach via social media and blogs. A former search marketing consultant and in-house trainer, Jennifer’s clients have included companies like Verizon, American Greetings and Highlights for Children. Her primary clients now are a little girl named Elnora and a little boy named Emmitt.

Jennifer Laycock is the Editor of Search Engine Guide, an educational web site aimed at translating the search marketing world into something that small business owners can understand. Jennifer specializes in common sense search engine marketing, viral marketing and customer outreach via social media and blogs. A former search marketing consultant and in-house trainer, Jennifer’s clients have included companies like Verizon, American Greetings and Highlights for Children. Her primary clients now are a little girl named Elnora and a little boy named Emmitt.