Current pay-per-click advertisers that want to get in early to try out the new MSN adCenter when it launches in beta later this month have a shot at getting an application in for the program. Both Jennifer Slegg (JenSense) and Todd Friesen (Oilman) have posted "Friends & Family" links inviting readers to apply for a spot on the beta-testing team.

MSN sent out an email message with the invite yesterday. A snippet:

As you know, we launched MSN adCenter --our next generation advertising platform -- in France and Singapore last month. This was an important first step to delivering our global vision to connect advertisers to consumers in a more meaningful way.

Now, as we prepare to launch the US pilot of MSN adCenter, we need your help in getting your friends and family to apply to participate in the self-service offering for small-to-medium businesses. This pilot represents a unique opportunity for small and medium businesses to be among the first to experience the more powerful tools and wide-ranging benefits of MSN adCenter. Our paid search offering will help advertisers:

Get the full story, including the application link at the JenSense blog.






About the Author

Jennifer Laycock is the Editor of Search Engine Guide, an educational web site aimed at translating the search marketing world into something that small business owners can understand. Jennifer specializes in common sense search engine marketing, viral marketing and customer outreach via social media and blogs. A former search marketing consultant and in-house trainer, Jennifer’s clients have included companies like Verizon, American Greetings and Highlights for Children. Her primary clients now are a little girl named Elnora and a little boy named Emmitt.

Jennifer Laycock is the Editor of Search Engine Guide, an educational web site aimed at translating the search marketing world into something that small business owners can understand. Jennifer specializes in common sense search engine marketing, viral marketing and customer outreach via social media and blogs. A former search marketing consultant and in-house trainer, Jennifer’s clients have included companies like Verizon, American Greetings and Highlights for Children. Her primary clients now are a little girl named Elnora and a little boy named Emmitt.