October 21, 2005 Comments
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Ever wonder what it's like out there in the world of corporate search engine marketing firms? What they do day in and day out? DMNews had an article this week on "A Day in the Life of a Search Engine Marketing Agency" that has Executive Editor Mickey Alan Khan following around employees of iCrossing, one of the larger search marketing firms, for a day.
Jennifer Laycock is the Editor of Search Engine Guide, an educational web site aimed at translating the search marketing world into something that small business owners can understand. Jennifer specializes in common sense search engine marketing, viral marketing and customer outreach via social media and blogs. A former search marketing consultant and in-house trainer, Jennifer’s clients have included companies like Verizon, American Greetings and Highlights for Children. Her primary clients now are a little girl named Elnora and a little boy named Emmitt.
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