Jennifer Laycock

Jennifer Laycock

Articles



Has a letter yesterday from the MSN adCenter team announcing that they are now ready to upgrade their service in order to include more search inventory. Just last week I talked about some of the updates that MSN was making to the adCenter interface. This week the word is traffic, lots and lots of traffic.

According to the letter sent out by MSN, they plan on increasing traffic by approximately 70% from current levels. That means that adCenter beta testers will need to be aware of their daily budgets and that they may need to make some edits to their campaigns to allow for the additional traffic.

The traffic increase is scheduled to start on Monday, February 27th with increases expected to show up by the 28th.






About the Author

Jennifer Laycock is the Editor of Search Engine Guide, an educational web site aimed at translating the search marketing world into something that small business owners can understand. Jennifer specializes in common sense search engine marketing, viral marketing and customer outreach via social media and blogs. A former search marketing consultant and in-house trainer, Jennifer’s clients have included companies like Verizon, American Greetings and Highlights for Children. Her primary clients now are a little girl named Elnora and a little boy named Emmitt.

Jennifer Laycock is the Editor of Search Engine Guide, an educational web site aimed at translating the search marketing world into something that small business owners can understand. Jennifer specializes in common sense search engine marketing, viral marketing and customer outreach via social media and blogs. A former search marketing consultant and in-house trainer, Jennifer’s clients have included companies like Verizon, American Greetings and Highlights for Children. Her primary clients now are a little girl named Elnora and a little boy named Emmitt.