March 24, 2006 Comments
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Less than a month after their first major push to expand the number of queries serving up more MSN paid search advertisements, the AdCenter team is at it again. The AdCenter team sent out a second email this week letting advertisers know that MSN's own ads currently made up about 40% of the volume on the MSN site. The latest announcement had it that MSN would be increasing that number to cover 70% of their search volume starting yesterday (Thursday, March 23). AdCenter advertisers should be on the lookout for traffic increases and may want to adjust their budgets accordingly.
Jennifer Laycock is the Editor of Search Engine Guide, an educational web site aimed at translating the search marketing world into something that small business owners can understand. Jennifer specializes in common sense search engine marketing, viral marketing and customer outreach via social media and blogs. A former search marketing consultant and in-house trainer, Jennifer’s clients have included companies like Verizon, American Greetings and Highlights for Children. Her primary clients now are a little girl named Elnora and a little boy named Emmitt.
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