Jennifer Laycock

Jennifer Laycock

Articles



Ed Kohler over at the Technology Evangelist has some good information about optimizing your blog for blog search engines like Technorati. He covers issues like "pinging," the fact that Technorati only counts links from within the past few months and why permalinks are important. The tips are pretty easy to understand and can really help bloggers that are just starting to learn about SEO get a better grasp on how to improve their ranking in this engine.





About the Author

Jennifer Laycock is the Editor of Search Engine Guide, an educational web site aimed at translating the search marketing world into something that small business owners can understand. Jennifer specializes in common sense search engine marketing, viral marketing and customer outreach via social media and blogs. A former search marketing consultant and in-house trainer, Jennifer’s clients have included companies like Verizon, American Greetings and Highlights for Children. Her primary clients now are a little girl named Elnora and a little boy named Emmitt.

Jennifer Laycock is the Editor of Search Engine Guide, an educational web site aimed at translating the search marketing world into something that small business owners can understand. Jennifer specializes in common sense search engine marketing, viral marketing and customer outreach via social media and blogs. A former search marketing consultant and in-house trainer, Jennifer’s clients have included companies like Verizon, American Greetings and Highlights for Children. Her primary clients now are a little girl named Elnora and a little boy named Emmitt.