June 13, 2006 Comments
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Matt McGee, one of our regulars over at the Small Business Ideas forums, has put together a nice guide to local search engine marketing over at his Small Business SEM site. As Matt points out, small business owners that want to start shifting their advertising dollars from traditional yellow pages to search related online marketing often need a little bit of guidance to help them figure out where those dollars should go. That's why Matt has broken things down in order to give detailed data on the local search options at Google, Yahoo! and MSN.
Jennifer Laycock is the Editor of Search Engine Guide, an educational web site aimed at translating the search marketing world into something that small business owners can understand. Jennifer specializes in common sense search engine marketing, viral marketing and customer outreach via social media and blogs. A former search marketing consultant and in-house trainer, Jennifer’s clients have included companies like Verizon, American Greetings and Highlights for Children. Her primary clients now are a little girl named Elnora and a little boy named Emmitt.
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Search marketing information for small business owners.
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