June 28, 2006 Comments
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Jennifer Slegg reports that the AdSense team is beta testing a new feature called "Vertical Images." Basically, the generic image takes the place of an ad space within an AdSense ad unit. The images are links and lead to a page with more ads related to the topic of the ad unit. An example? Jennifer includes a screen shot of a set of ads for florists and wedding flowers that is headed by a photo of a rose. The image ads are currently running at the top of skyscraper ads and the beta test is available to international publishers as well as to U.S. publishers.
Jennifer Laycock is the Editor of Search Engine Guide, an educational web site aimed at translating the search marketing world into something that small business owners can understand. Jennifer specializes in common sense search engine marketing, viral marketing and customer outreach via social media and blogs. A former search marketing consultant and in-house trainer, Jennifer’s clients have included companies like Verizon, American Greetings and Highlights for Children. Her primary clients now are a little girl named Elnora and a little boy named Emmitt.
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