ClickTracks' next free educational seminar is coming up next week and it actually features me as the speaker. The online seminar is titled "Who Loves You Baby?" and talks about the wide variety of ways that you can use your web stats and your common sense to both build links and to manage your online reputation. The session runs for about an hour and includes plenty of opportunity for you to submit your questions. Space is limited and time is running out to register, so mark your calendars for either the session on Monday, July 10th (1pm EST) or Tuesday, July 11th (10am EST) and head off to the ClickTracks site to register for the event.

So, if for some crazy reason you ever wanted to hear me speak, but have never had the cash to travel to an event, here's your big chance. If you need a little more convincing, here's some more insight into what I'll be covering...

  • Behavior-based link building techniques
  • How to find and encourage valuable traffic (that might not show up on your top 10 lists)
  • How to spot unexpected trends that identify new visitor sources
  • How to spot the types of sites that send high quality visitors
  • How to tailor future link building campaigns for optimum exposure
  • Why it's sometimes essential to respond when someone links to you





About the Author

Jennifer Laycock is the Editor of Search Engine Guide, an educational web site aimed at translating the search marketing world into something that small business owners can understand. Jennifer specializes in common sense search engine marketing, viral marketing and customer outreach via social media and blogs. A former search marketing consultant and in-house trainer, Jennifer’s clients have included companies like Verizon, American Greetings and Highlights for Children. Her primary clients now are a little girl named Elnora and a little boy named Emmitt.

Jennifer Laycock is the Editor of Search Engine Guide, an educational web site aimed at translating the search marketing world into something that small business owners can understand. Jennifer specializes in common sense search engine marketing, viral marketing and customer outreach via social media and blogs. A former search marketing consultant and in-house trainer, Jennifer’s clients have included companies like Verizon, American Greetings and Highlights for Children. Her primary clients now are a little girl named Elnora and a little boy named Emmitt.