Matt Bailey

Matt Bailey

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David Sifry’s Updates released the State of the Blogosphere for the month of October.

Obviously, Blogging is still on the upswing. Technorati is tracking over 57 Million blogs (and growing).Interestingly, about 55% of blogs have been updated at least once in the past three months, which is an increase in the number of active blogs.

The was a slight decrease in the number of blogs created per day – it’s only a paltry 100,000 per day now. Part of this slowing growth in Technorati, as Sifry explains, is due to better screening of “splogs” or spam blogs. The algorithm has gotten much better at detecting and screening the massive amounts of blogs that spammers create. Most are being blocked before they even publish out to Technorati, simply because they are coming from known sources of spam.

There are a lot of great numbers for blog fiends. For one - the trend of blogs finding themselves in the top 100 media sites, which is growing significantly. Technorati is also working on developing a system to track authority bloggers - ones that have a good track record and analyzing their behavior.

This is a great report analyzing the continued growth and maturation of a young technology - a lot of great stuff for that next report or pitch.

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Matt Bailey is the founder of SiteLogic, a web marketing consulting company. He leads seminars and teaches companies how to use their sites more effectively and to build a web business by applying common sense sales and marketing techniques. He is a specialist in interpreting web site statistics into practical usability.

Matt has been in the search marketing industry for ten years, and started leading classes in the late 1990�s. One of his first opportunities was as a regular speaker for the Ohio Innkeeper�s Association, teaching practical web site marketing techniques. Since that time he has worked with hundreds of companies, instructing them in web marketing principles.

Matt takes a very holistic view of website marketing, including accessibility, which has become a passion and a crusade. His goal with The Web Site Accessibility Blog is to teach companies that they can easy apply search marketing and accessibility techniques to their web sites.