January 22, 2007 Comments
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I've written time and time (and time?) again about how over-zealous marketers are failing to grasp that what's good for the goose isn't always good for the gander. In other words, just because Digg (or de.licio.us or Reddit or whatever) worked for you doesn't make it a good idea for everyone else. Looks like Kim over at Cre8pc may be singing the same song in a post titled "Don't Digg being Dugg".
...that resource I showed my blog readers in the post I wrote has seen an enormous spike in their traffic. That might be good news for them, if it were not for the comments left at Digg about that resource. Diggers complained about everything from the site design of the site I wrote about, to how stupid I was to write about it at all.
In addition to the negative comments and free for all party over at Digg, I had to close the comments to my own blog post. I’ve never been forced to close comments here before. If you own a blog, you know what this is like. The worst in human behavior comes and sits on your front porch, begging for your attention.
Tough crowd...
It makes a good point though. Social Media sites CAN backfire on you by resulting in negative attention. Again, pack mentality marketing is great when everyone loves you...but it hurts and hurts badly when they don't.
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