Jennifer Laycock

Jennifer Laycock

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If you are new to the search engine optimization world you likely either know little about PageRank or know about little but PageRank. With that in mind, Danny has put together one of those fabulously comprehensive articles that answers tons of commonly asked questions about PageRank.

There's some really good information in here. Danny talks about what PageRank is, why it came into use, how it you can view the estimates, why PageRank isn't the key to good rankings (but rather one of many keys) and quite a range of other topics.

It's a pretty long article, so Danny's broken it down into linkable sections. That way you can read the entire article, or jump right to what interests you.

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Jennifer Laycock is the Editor of Search Engine Guide, an educational web site aimed at translating the search marketing world into something that small business owners can understand. Jennifer specializes in common sense search engine marketing, viral marketing and customer outreach via social media and blogs. A former search marketing consultant and in-house trainer, Jennifer’s clients have included companies like Verizon, American Greetings and Highlights for Children. Her primary clients now are a little girl named Elnora and a little boy named Emmitt.