Jennifer Laycock

Jennifer Laycock

Articles

It's no secret that "top x" lists are popular with bloggers. They're a good way to draw attention and to pull in links from other blogs. If you're anything like me though, you often find yourself with 9 good items or 11 good items, but have trouble hitting that supposedly magic number ten. No worries! As it turns out, a "Top Seven" list could score you more links and requires you to do 30% less thinking.

Russ Jones of The Google Cache blog claims "7 is the new 10."

I was able to determine: do people really like top 10 stories? or has that number become so trite, so overused, that top 10 lists are ignored and overlooked. My guess, top 6 stories would be the most successful, my adversary (VP Malcolm Young) guessed top 7 lists.

In fact, after taking the time to run a search at Digg to find out how many "top x" lists made it on to the front page, here's some of what he found:

Top ? Stories
Submitted
Stories
Popular
Success
Rate
Top 10 1690 653 39%
Top 9 10 2 20%
Top 8 25 1 4%
Top 7 90 53 59%

You can view the numbers broken down for everything from Top 12 lists down to Top 3 lists on Russ's site.

Hat tip to Jordan at Marketing Pilgrim.

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Search Engine Guide > Jennifer Laycock > Too Lazy for a Top Ten List?

Jennifer Laycock is the Editor of Search Engine Guide, the Social Media Faculty Chair for MarketMotive and offers small business social media strategy & consulting. Jennifer enjoys the challenge of finding unique and creative ways to connect with consumers without spending a fortune in marketing dollars. Though she now prefers to work with small businesses, Jennifer’s clients have included companies like Verizon, American Greetings and Highlights for Children.