Well, you've got two chances to attend live training with me in the next few months. First, it's not too late to register for Jill Whalen's High Rankings Seminar in Denver at the end of this month. I'll be covering viral marketing and social media for that show. If you're new to the game and need to build a good foundation for the basics, you might want to check out SES Training: Boston where I'll be teaching an 8 hour "SEM Bootcamp" class on August 8th.

Full Details on the High Rankings Seminar:

Qwest Learning and Conference Center in Lakewood, CO (just outside of Denver)
Thursday June 28 and Friday June 29, 2007

Here's a quick overview of what I'll be covering.

Social Media Marketing - Jennifer Laycock

Learn what defines social media and why you need to learn how to reach your customers in their every day conversations.

* Why social media is one of the most talked about marketing opportunities today
* How to creatively and subtly market through social media sites
* How to find the social media site that best fits your target audience
* Segmenting your visitors so that you can analyze the success of your social media campaigns

Viral Marketing and Link Baiting - Jennifer Laycock

Learn the difference between link baiting and viral marketing and why they’re both essential to the success of your web site.

* Why viral marketing is such a cost-effective endeavor
* Creating the Ideas That Market Themselves
* The Dangers of Viral Marketing Gone Bad
* How to Take Advantage of Competitor's Viral Missteps
* Tracking the Impact of Viral Marketing or Link Baiting Campaigns

The early bird discount (saves you $200) ends tomorrow at midnight, so if you're still thinking about it, make a decision quickly. You can also use the code "SEGUIDE" during checkout and you'll get an extra 25% off of the show. That makes the show just under $900 if you sign up in the next day or so.

SES Training: Boston
Wednesday, August 8th

Your other chance to get some live training from me is to attend SES Training: Boston on August 8th.

Here's a quick overview of what I'll be covering at this event:

After attending this full-day workshop, you will have a solid base level understanding of concepts that are vital to search engine marketing including:

* Organic search engine optimization
* Keyword research and On-page Copy Issues
* Paid Search Advertising
* Local Search Marketing
* The Impact of Social Media
* Link building and viral marketing
* Online reputation management
* How search marketing integrates with traditional forms of advertising

This one will run you $1,345 for the full 8 hours of training, though class size is limited to keep things small enough to allow for some good discussions. Registration should be open by the end of this week.