Jennifer Laycock

Jennifer Laycock

Articles



My previous article about using Wikipedia ethically was based on an excellent article published at Search Engine Land called "SEO Tips & Tactics from a Wikipedia Insider" written by a Wikipedia Administrator with the pseudonym Durova. Since my posting I received a few comments on the posting that were obviously from people who felt very strongly that Wikipedia, and in particular Durova, had serious issues with ethics. (skip to "Is Wikipedia Corrupt?" by Ross Dunn)





About the Author

Jennifer Laycock is the Editor of Search Engine Guide, an educational web site aimed at translating the search marketing world into something that small business owners can understand. Jennifer specializes in common sense search engine marketing, viral marketing and customer outreach via social media and blogs. A former search marketing consultant and in-house trainer, Jennifer’s clients have included companies like Verizon, American Greetings and Highlights for Children. Her primary clients now are a little girl named Elnora and a little boy named Emmitt.

Jennifer Laycock is the Editor of Search Engine Guide, an educational web site aimed at translating the search marketing world into something that small business owners can understand. Jennifer specializes in common sense search engine marketing, viral marketing and customer outreach via social media and blogs. A former search marketing consultant and in-house trainer, Jennifer’s clients have included companies like Verizon, American Greetings and Highlights for Children. Her primary clients now are a little girl named Elnora and a little boy named Emmitt.