Search Engine News

Robert Clough

Advice on Site Structure

Source: Cre8asite Forums - "If you put them in the root and the site later grows to much more than originally envisioned, you'll eventually feel the need to better organize. Moving the pages later WILL affect more than just yourself....

Robert Clough

Yahoo Readies Desktop Search Tools

Source: PCWorld.com - Yahoo hopes to leapfrog Microsoft by releasing a tool that allows users to quickly and easily search for information on their PCs as well as in their personal files stored at Yahoo's online services, a source familiar...

Robert Clough

Bidding Glitch Delays Google IPO

Source: Wired - Google is delaying its IPO by a week because of logistical problems related to institutional investors registering to bid on the shares, according to a person familiar with the matter....

Robert Clough

The Key Word In Google's IPO: Risky

Source: BusinessWeek - Unless you consider Powerball a sound portfolio strategy, shun the IPO....

Robert Clough

Benchmarking and Baselines in SEM

Source: ClickZ - Use internal benchmarking, or baselining. Beating your own baseline numbers is as satisfying as beating the competition because much of the lift comes from the competition. When you run smart, efficient campaigns, you take orders away from...

Robert Clough

IceRocket Ready for Liftoff

Source: ClickZ - Another meta-search engine has debuted, but this one hopes its unique features -- and a unique investor -- will help it come out on top....

Robert Clough

Lawyer sues Yahoo over message board posts

Source: News.com - A California lawyer who has waged an ongoing battle with Yahoo over personal attacks made against him on Yahoo message boards has filed a proposed class-action lawsuit against the company....

Robert Clough

Google IPO: No longer a sure thing?

Source: News.com - Fresh concerns about shares issued improperly to insiders and signs of weaker-than-expected demand are creating last-minute reservations about the deal....